Beaulieu launches Indulgence consumer sweepstakes, rebate

July 09, 2013

Beaulieu AmericaDalton—To support the roll out of the Bliss Indulgence super soft solution-dyed nylon collection, Beaulieu America recently announced the launch of a consumer sweepstakes promotion, starting in July and going through Sept. 30; as well as a $100 manufacturer’s coupon rebate program.

Beaulieu Indulgence display Am1“Our grand prize is an all-expense paid trip to the Canyon Ranch resort in Tuscon, Ariz.,” said Mike McAllister, Beaulieu’s director of marketing. “It goes perfectly with our luxuriously super-soft Indulgence line. The same prize will also be available to win by some lucky Bliss Indulgence dealer.”

In tandem with the sweepstakes promotion, Beaulieu is also offering a $100 Amex Gift Card as a manufacturer’s rebate on the purchase of 40 yards or more of Bliss Indulgence carpet during the sweepstakes period. Both programs will be promoted via in-store POS materials and online. Consumers will enter via BlissFlooring.com.

Dealers are urged to contact their Beaulieu representative for program details and how to participate or visit AccessBeaulieu.com.

Related Articles

Press Release

Daltile launches ‘From the Floor Up’

Dallas—Daltile has launched “From the Floor Up,” a new blog developed to give customers instant access to design inspiration. With its wide selection of trending styles and project planning tools,

Read More

Tile of Spain wins Excellence in Advertising Award

Miami—Tile of Spain, the international brand representing 125 ceramic tile manufacturers belonging to the Spanish Ceramic Tile Manufacturer’s Association (ASCER), has won an Excellence in Advertising Award from Architectural Record

Read More

NWFA recognizes 15 companies for community service

St. Louis, Mo.—The National Wood Flooring Association (NWFA) recognized 15 member companies for community service during its All-Star Awards Ceremony, held April 29 during the Wood Flooring Expo here. To

Read More