Wauwatosa, Wis.—Bostik, one of the leading global adhesive specialists for industrial manufacturing, construction and consumer markets, recently introduced its state-of-the-art wood flooring adhesive, GreenForce, to Latin America at a major hospitality event staged at Centro Banamex, Mexico City’s famed event facility.
“Almost 100 customers, installers and architects went to the event and their positive feedback was awesome,” stated Daniel Sanchez, national sales manager, Consumer & Construction Business Unit of Bostik Mexicana SA de CV. “During this event, for the very first time in Mexico, we presented GreenForce.”
“The Latin America marketplace is ripe to learn about and then consume Bostik flooring installation materials,” said Scott Banda, director of marketing. “There is a growing amount of construction projects in this part of the world, and we’ve pledged to help our business partners here become even more successful with them.”