Toronto—Novalis Innovative Flooring officially launched its commercially specified luxury vinyl flooring line AVA at NeoCon East in Philadelphia last week.
AVA goes to market with 64 SKUs of planks and tiles across three collections: DGSN for corporate, retail and hospitality; SNSE for education and health care; and STYL for multi-family developments.
“The reception to AVA and resulting sales have been very impressive—even before the show,” said John Wu, president and CEO of Novalis. “With AVA, architects and designers are discovering that they can not only have an environmentally-responsible and ruggedly durable LVF solution for their projects, but they can also have a beautifully styled floor as well.”