Novalis begins NovaFloor Elite Dealer Program

April 10, 2018

Toronto, Canada—Novalis Innovative Flooring has established an Elite Dealer program for qualifying NovaFloor dealers. So far over 300 dealers have met Elite Dealer status and the number is growing daily, according to Angie Alexander, national sales manager for NovaFloor.

“We believed the timing was right for the brand to start a program like this, in order to recognize and support the best of the best,” Alexander said. “These dealers are fully supporting the NovaFloor brand and we are supporting their efforts.”

To qualify as a NovaFloor Elite Dealer, dealers must display the complete NovaFloor LVT line, which includes the company’s Abberly, Davidson, Birkdale, NovaCore, Lyndon and Serenbe collections. “We have one of the most extensive LVT lines in the industry, along with a full range of rigid core products, so our Elite Dealers become real specialists in luxury vinyl for their customers,” Alexander said.

Novalis is rolling out several Elite Dealer initiatives, including special pricing, display support, digital promotion support, preferred designation on the website dealer locator and others.

Dealers interested in becoming an Elite Dealer should contact their NovaFloor distributor for details.


Related Articles

Floor Covering News

Press Release

Laticrete launches LHT Plus for large, heavy tile flooring applications

Bethany, Conn.—Laticrete has introduced LHT Plus, a polymer-modified large and heavy tile mortar specifically formulated to provide a one-step installation for large format ceramic tile, porcelain tile and stone on

Read More

CTEF focuses on qualified labor at Coverings 18

Atlanta, Ga.—The Ceramic Tile Education Foundation (CTEF) will focus on tile installation excellence and qualified labor demonstrations during Coverings’18, the Global Tile & Stone Experience taking place at the Georgia

Read More

Domotex asia/ChinaFloor concludes 20th Anniversary edition

Shanghai, China—Domotex asia/ChinaFloor’s 20thAnniversary edition closed March 22, achieving new milestones in international visitor and exhibitor numbers as well as increased participation with VIP programs and onsite events. The show

Read More