Guest Column

  • Guest column: Retailers, are you ready to service the shopper of the future?

    November 6/13, 2017: Volume 32, Issue 11 By Wes Dillingham   I recently learned about a company called Enjoy, a 100% online reseller of consumer electronic products such as Apple TV, GoPro, etc. I know what you are thinking: another Amazon, right? The difference is Enjoy—which currently operates in New York and San Francisco—takes online retailing to the next level. When you buy a product from the company, they have

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    Guest column: The golden rule of software implementation

    August 28/September 4: Volume 32, Issue 6 By Wes Dillingham   (First of two parts) One of the biggest mistakes companies make when buying and implementing software is not approaching it as change first. It’s important to keep in mind that any software you plan to implement at your company is likely to present a major change to the day-to-day routine of your employees. In other words, if you are

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    Guest column: Flooring plays critical role in today’s training facilities

    June 5/12, 2017: Volume 31, Issue 26 By Garnet Sofillas   Today’s health clubs look drastically different from the traditional gym of 30 years ago. In the 1980s through the early 2000s, mainstream clubs had it all: selectorized machines, cardio equipment, aerobics, group X, massage and tanning. Nowadays, functional training is the focus and many traditional gyms are eliminating equipment to create dedicated, functional training spaces. “The focus is now

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    Guest column: Bridging the gap

    June 5/12, 2017: Volume 31, Issue 26 By Laurie Baatz   One of the most common issues plaguing the installation of flooring today is moisture in concrete. Yet, the chronic headache has not helped to change the behavior of the teams involved. Sound familiar? The architect or interior designer writes the project’s flooring specifications. The construction documents state that moisture testing be conducted following ASTM F2170. Specifications also state the

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    Guest column: Lack of action is the No. 1 impediment to success

    April 24/May 1, 2017: Volume 31, Issue 23 By Vinnie Virga   If you were able to ask Tony Robbins, Zig Ziglar, Jim Rohn or any other world-class personal performance speaker to identify the greatest inhibitor to success, they would probably say “fear of acting.” I would agree. When it comes to establishing and growing a successful business, every decision counts – even if you procrastinate and don’t take action,

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    Guest Column: When renting space is preferred over buying

    March 27/April 3, 2017: Volume 31, Issue 21 By Vinnie Virga   (Second of two parts) In my previous column, “Upgrading your store’s location,” I discussed the advantages—and timing—of upgrading a retail location (FCNews, February 27/March 6). In the second installment, I will review the benefits of renting a space when buying is disadvantageous or not an option. If you are going to rent, and it isn’t in a strip

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    Guest Column: Upgrading your store’s location

    February 27/March 6, 2017: Volume 31, Issue 19 By Vinnie Virga   (First of two parts) I have visited hundreds of flooring retailers, and the impression I keep leaving with is location is the difference between a thriving store and one that is flailing. Where you are situated is just as much a factor as inventory, payroll and other line items on your financial statement. With the economic outlook brighter

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    Guest Column: Best practices in digital image management

    February 27/March 6, 2017: Volume 31, Issue 19 By Phil Kenyon   The use of the Internet and mobile devices as a means of researching products is increasing on a steep exponential curve. This is particularly true in the flooring industry—where there is a strong correlation to fashion and design and, hence, a heavy emphasis on visuals. Now, more than ever, retailer/manufacturer websites represent a major portal for your customers

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    Guest Column: Perform annual business checkups

    January 30/February 6, 2017: Volume 31, Number 17 By Vinnie Virga Once a year there is a process you can use to help ensure you are managing your expenses well, taking a fresh look at how you operate and maintaining a staff and showroom floor that reflects your changing business trends. Step one: Take two days off in a row and don’t do anything related to your business. On the

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    Guest Column: Note to small retailers—Think hard but fast

    January 2/9, 2017: Volume 31, Number 15 By Vinnie Virga History, as we know has a habit of repeating itself, and that’s what’s happening again in the floor covering industry. Some or the larger vendors are aggressively raising their margins at the expense of small to medium sized retailers while providing strong competitive advantages to large dealers and national companies. This could have a negative impact on independent flooring retailers and one that should

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    Floor Covering News

    Press Release

    Armstrong unveils enhancements to flagship residential website

    Lancaster, Pa.—Armstrong Flooring has launched key enhancements to its website with new and improved features to help guide homeowners through all stages of the buying journey—getting started, inspiration and ideas, product information,

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    Cali Bamboo names Jackson president

    San Diego—Cali Bamboo has named Doug Jackson president of the company. Jackson, an industry veteran, draws from over 20 years in the flooring business, most recently as the vice president of

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    Domotex asia/Chinafloor brings back popular features

    Shanghai, China—To commemorate the 20th anniversary of Domotex asia/Chinafloor, show organizers will reintroduce the widely popular InnovAction Flooring Campaign, Materia and cadex educational conferences. “InnovAction is a snapshot of the

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