Tag "lead generation"

Al’s column: Advantages of lead-gen systems

February 19/26, 2018: Volume 33, Issue 18 By Jason Goldberg   (Second  of two parts) In part I of this article (FCNews, Feb. 5/12), I provided an overview of what constitutes a good lead management system. In this second installment, I will delve into specifics and talk about the advantages such programs offer retailers. Accountability. Managers can now hold their salespeople accountable for tracking their assigned leads. They can calculate

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    Al’s column: How to better manage lead generation

Al’s column: How to better manage lead generation

February 5/12, 2018: Volume 33, Issue 17 By Jason Goldberg  (First of two parts) It stands to reason that more leads will result in more sales for your company, right? Not so fast. Leads only convert into dollars when they are properly managed by your salespeople, managers and marketing team. Many flooring retailers make the mistake of thinking lead generation is the key to success, so they invest thousands of

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    Technology: Retail Lead Management system gets upgrade

Technology: Retail Lead Management system gets upgrade

November 27-December 11, 2017: Volume 32, Issue 13 By Lindsay Baillie   Retail Lead Management, a cloud-based CRM software designed specifically for flooring retailers, has released a host of new features to increase its effectiveness and help dealers track retail flooring leads. These features were launched only a couple of months after the program was made available to all flooring retailers. Jason Goldberg, CEO of America’s Floor Source, had the

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    Technology: Lead-generation programs aim to maximize retailers’ outreach efforts

Technology: Lead-generation programs aim to maximize retailers’ outreach efforts

May 22/29, 2017: Volume 31, Issue 25 By Lindsay Baillie   Digital lead generation and management systems are beginning to eat away at traditional forms of collecting leads as consumers continue to use their electronic devices to search and shop for products. As online shopping becomes easier and more popular, experts say it is crucial for businesses to capture leads online. To help the flooring retailer tap into digital lead

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Floor Covering News

Press Release

Laticrete launches LHT Plus for large, heavy tile flooring applications

Bethany, Conn.—Laticrete has introduced LHT Plus, a polymer-modified large and heavy tile mortar specifically formulated to provide a one-step installation for large format ceramic tile, porcelain tile and stone on

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CTEF focuses on qualified labor at Coverings 18

Atlanta, Ga.—The Ceramic Tile Education Foundation (CTEF) will focus on tile installation excellence and qualified labor demonstrations during Coverings’18, the Global Tile & Stone Experience taking place at the Georgia

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Domotex asia/ChinaFloor concludes 20th Anniversary edition

Shanghai, China—Domotex asia/ChinaFloor’s 20thAnniversary edition closed March 22, achieving new milestones in international visitor and exhibitor numbers as well as increased participation with VIP programs and onsite events. The show

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