High end laminate products holding their own during tough times

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Shaw

Eric Erickson, laminate manager, said the year-old, high clarity, extra-luster Luminiere technology has been added to, along with the Domestic and Provencial collections. The leading product from the Domestic line, he noted, is Fountainhead Lake, “a pear wood visual in three colors incorporating very subtle and elegant graining with stunning color movement.”

For Provencial, Erickson said Shaw collaborated with, the company’s Anderson hardwood division to create “a stunning, hand scraped look in three colors with worm holes and scars to make a natural and realistic visual. Anderson develops the best and most unique fashion forward products in hardwood and this allowed us to create some of the most unique and realistic products in the laminate market.”

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