Kennesaw, Ga.—Brian Burgess joins Invista Surfaces, a segment of Invista Performance Surfaces & Materials and maker of Stainmaster carpet fiber.
Burgess is named vice president of the retail channel for Surfaces, the segment created in early 2010 within Invista’s global PS&M business. In this role, Burgess will lead his residential team to focus with an increased strategic account capability and support of aligned distribution accounts, which include Stainmaster flooring centers, showcase dealers and national accounts. He will work with his colleagues to bring differentiated innovations, channel marketing and brand marketing efforts to the value chain, as well as to the end-user.
Burgess comes to Invista with nearly 30 years of experience in retail and channel sales and marketing positions. He was executive sales director and director of customer marketing at Ciba Vision, where he was responsible for the creation and implementation of key strategies and tactics that delivered marketing and sales excellence to customers across all brands and channels. In addition, Burgess was the sales leader at S.C. Johnson, charged with leading his teams to develop and grow the “Do It Yourself” channel in the United States at Home Depot and Menards. Also while at S.C. Johnson, Burgess was the sales and trade marketing director, based in Japan, where he designed and implemented Go-to-Market strategies, which increased sales force effectiveness and efficiency.
“Seeking best knowledge is one of the Market Based Management principles developed by our founder, Charles Koch, that guides the decisions we make,” said Dan Haycook, executive vice president of Invista Surfaces. “We are confident that the knowledge and experience Brian brings to our team and to our customers will add a tremendous amount of value to the offerings we bring to the markets we serve.”