Tesoro Woods changes name to TW Flooring Goup

HomeNewsTesoro Woods changes name to TW Flooring Goup

Tesoro Woods has rebranded as TW Flooring Group. “Given all the innovative programs Tesoro has recently launched, we felt it time to update our name to better reflect what we do. And our team felt it most appropriate to rebrand as TW Flooring Group,” noted TW Flooring Group’s CEO William Jopling.

TW Flooring Group Programs now include:

Wood Floor Exchange (WFEX) – A volume, global sourcing program reserved for a select group of partner distributors who utilize WFEX to source many of their private label running line needs. WFEX exposes FOB mill costs along with all import costs to deliver product to your location. WFEX is then further leveraged as a sales platform by distributors to service their bigger customers with direct shipped product. Learn more at www.WoodFloorExchange.com.

Tesoro Woods (TW) – A program directed towards the growing green dealer segment and the “green corner” of Main Street flooring dealers nationwide in offering wood flooring with many “green” attributes. Learn more at www.TesoroWoods.com.

Wood Floor Resource Group (WFRG) – A program for the Design Community offering flooring designed for the specific needs of commercial projects. Learn more at www.WoodFloorResourceGroup.com.

COOL Flooring – A unique Opportunity Buy program to be launched nationwide in a few weeks, according to the company.

For more information about TW Flooring Group and its programs, visit www.TWFlooringGroup.com.

Must Read

RYC Flooring releases new LVP lines for 2025

Chicago—RYC Flooring, a distributor of durable and cost-efficient flooring solutions, announced the launch of three new products for 2025, all under the LifePlank Rigid...

UCX announces staff reorganization

Mansfield, Mass.—UCX has realigned its staff, specifically within the marketing and products teams. According to the company, these changes were introduced to better serve...

NFA: Members reap benefits of record turnout

Las Vegas—The National Floorcovering Alliance (NFA) vendor showcase has followed a familiar script over the years: Exhibitor turnout grows, and NFA members bring more...

New CalRecycle assessment takes effect

Much to the chagrin of California flooring retailers, differential assessments currently charged on all carpet sold in the Golden State increased on Feb. 1. Following...

Roomvo, QFloors tie the knot

Last Vegas—Roomvo, an innovator in the website and room visualizer space, officially announced its acquisition of QFloors, a leading flooring software company, during a...

FCNews names Best of Surfaces contest winners

Las Vegas—For the third consecutive year Mohawk was a multiple winner in the 2025 Best of Surfaces competition, a contest cosponsored by Floor Covering...
Some text some message..
X