Beaulieu of America receives award for “No Excuses” program

Home News Beaulieu of America receives award for "No Excuses" program

John Lomicky of Preferred Brands presents an award to Ken Sherwood, vice president of national accounts for Beaulieu.

Dalton – In a successful promotional program with Floor To Ceiling called “No Excuses,” Beaulieu received special recognition from the group at the recent Preferred Brands Mid-Summer Members Convention. Floor To Ceiling is a network of approximately 200 independently owned and operated decorator showrooms and is part of Preferred Brands, a Midwest-based company that is also parent to World of Floors, a leading floor covering retail chain.

The No Excuses program featured a quality, value-priced carpet line made from Beaulieu’s leading edge solution-dyed PET polyesters incorporating Magic Fresh. The rack display of these top-selling styles by Beaulieu was created especially for Floor To Ceiling showrooms. Magic Fresh is Beaulieu’s proprietary built-in odor reducing treatment.

Ken Sherwood, vice president of national accounts for Beaulieu of America, received the award from Floor To Ceiling on behalf of the third largest carpet maker. “We value our strong relationship with Floor To Ceiling. This recognition shows what can be accomplished when manufacturer and retailer work together,” said Sherwood.

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