Dalton — Beaulieu America announced the introduction of two new entries into the popular super-soft category: Bliss Vivid and Bliss Hypnotic. Both products are companion textures made of Tryelle, the super-soft PET filament fiber that is made exclusively by Beaulieu America.
“These products have a luxurious hand and unsurpassed durability,” said Randy Sanford, director of residential product management for Beaulieu America. “Both Vivid and Hypnotic provide the perfect aesthetic combination of superior feel and beautiful visual that’s the result of our new Tryelle yarn innovation. And, I think dealers will find they are very competitively priced to be true ‘go-to’ products for the fall selling season.”
Bliss Vivid is a solid color offered in 30 of today’s most beautiful and desired shades of nature’s best neutrals, comfortable colors, and trendy accents. Bliss Hypnotic has 12 family-friendly hues accented by stone-inspired points of color to create a comfortable and inviting floor in any home. Both products have the company’s patented Magic Fresh odor reduction technology and are treated with a proprietary formulation of 3M Scotchgard soil and stain protector formulated especially for Bliss to ensure the home remains clean and fresh year after year and the carpet stays looking newer, longer.
Beaulieu America is shipping deck board samples to dealers now. Dealers are encouraged to see their Beaulieu representative for more details.