Patcraft’s oxidation experiment inspires new carpet tile

HomeNewsPatcraft’s oxidation experiment inspires new carpet tile

Cartersville, Ga.—Patcraft has launched its newest carpet tile collection, Artefact. This versatile collection, featuring four distinct products, was inspired by an oxidation experiment exposing fabrics to metal,rust and water. Through a six-week process, vibrant colors and designs emerged to create a flooring collection aimed at bringing off-kilter nature into the built environment. Artefact is a reflection of beauty found in natural and organic transformation, with an emphasis on the discovery of artistry in the imperfect.

“Exploring the idea of industrial design veiled by organic influences, the Patcraft design team purposefully exposed an array of discarded, common materials to oxygen and moisture—resulting in the creation of vibrant, rusted visuals,” said Shannon Cochran, vice president of creative and design, Patcraft. “Often seen as a consequence of age and exposure to elements, the rusted tones created rough yet resilient motifs, watermarked colorations and diverse shapes. The final patterns surfaced through artful imperfection, blurring the lines between process and design.”

Artefact is available in four 12 x 48-inch carpet tiles with a multi-level pattern loop. The collection offers a stunning selection of four carpet tile products,Patina, Etched, Relic and React. Patina features subtle patterns alluding to primitive surfaces marked by water and time and celebrates the natural course of age and weathering. Etched includes a monochromatic palette reflecting the beauty of materials that have been softened and worn over time. The rugged texture resembles the hand-dyeing process of folded fabrics and textiles. Relic’s large-scale pattern resembles corrugated metal and features a thoughtful mix of textures with scaled and gradated placements. And lastly, Reactaccentuates the beauty of imperfection to create subtle layers of texture evoking a sense of depth and timeworn quality.

Constructed with Eco Solution Q Nylon and EcoWorx backing, Artefact is Cradle to Cradle Certified Silver. Products are backed with lifetime warranties against stain, colorfastness to light, static and abrasive wear for maximum performance and appearance retention.

Must Read

Portobello America unveils wall tile collections

Atlanta—Portobello America (PBA) will be unveiling a portfolio of wall tile collections at Coverings 2024 here, Booth #7320 in Hall C. Designed to...

Mobile Marketing named Google Premier Partner

Pottstown, Pa.—Mobile Marketing was recently named a Premier Partner in the Google Partner program for 2024. “We are proud to have received the Google Premier...

Mapei sponsors Indy Race Car royalty

Deerfield Beach, Fla.—Mapei, a leading global manufacturer of adhesives, sealants and chemical products for the construction industry, will unveil the No. 98 Mapei/CURB Honda...

Mohawk campaigns commemorate Earth Day

Calhoun, Ga.—Mohawk is commemorating Earth Day by highlighting its commitment to planet-friendly flooring products and initiatives such as PureTech and the “Live Pure” campaign. “With...

Tuesday Tips: Slow down and build a relationship

https://youtu.be/_4qsV-hxnAo Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer...

Merola Tile unveils Valor at Coverings

Atlanta—Merola Tile Distributors of America introduced Valor, its new line of premium, American-made porcelain tiles at Coverings. Valor tiles, available in a 6-inch x...
Some text some message..
X