Brick manufacturer utilizes technology to promote brick selection

Home News Brick manufacturer utilizes technology to promote brick selection

Novi, Mich.—Meridian Brick has launched a visualizer tool that allows users to compare different brick styles and colors to create custom residential and commercial designs. Created by Chameleon Power, the tool helps customers to visualize brick, roofing and trim on pre-made home scenes.

The visualizer allows customers to select from a variety of Meridian Brick collections and colors currently available in their specific area. Users can save, share or print their design ideas, helping builders and remodelers to work better with potential clients to better understand their design preferences throughout the building and design process.

“Industry leaders typically embrace our tools first, and Meridian Brick is the leader in the manufacturing of bricks,” said Dan Dempsey, president, Chameleon Power. “Visualization has become a standard in the brick industries, and we are happy to provide this experience to the Meridian Brick customers.”

Chameleon Power visualizers aim to shorten the design cycle and enhance customer satisfaction. The visualizer tool is integrated into the Meridian Brick website, accessible via the homepage.

To view the Meridian Brick visualizer, visit

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