Mountville, Pa.—AHF Products has entered into an agreement with Taylor Adhesives to be the exclusive distributor of Bruce flooring adhesives. Taylor will assume full responsibility in North America for the day-to-day operations of all Bruce-branded adhesives as well as popular Bruce cleaning products through AHF’s approved distributor network, according to the companies.
“By bringing together two of the leading names in flooring, we are providing our customers and consumers improved access to the full lineup of Bruce accessory products at the best possible prices and with exceptional service,” said Wendy Booker, vice president, marketing & product development, AHF Products.
According to the companies, customers will benefit from expanded access to Bruce-branded adhesives in both the distribution and sundries channels across North America. Expert sales and technical support will be provided by Taylor, the companies added.
“Bruce, like Taylor, is a trusted name in the flooring industry,” said Paul Murfin, Taylor president. “Combining the performance of the Bruce adhesives with Taylor’s dedicated adhesive sales team will benefit our customers and the market as a whole.”
Bruce products covered under the agreement include adhesive lines such as Summit Select, ProConnect Plus, Equalizer Pro, Everseal and Glue Assist Pro, which are used extensively by professional installers, as well as Bruce Hardwood & Laminate Cleaner and Bruce Multi-Surface Cleaner.