Dalton—The World Floor Covering Association (WFCA) released a new Tom’s Tips. In the series, Tom Jennings, retail training expert, presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance of being 1% better than your competition, he says.
In this week’s Tom’s Tips, Jennings talks about making the ending magnificent. While the goal is obviously not to make mistakes at any juncture, it’s the final few minutes of a presentation that will be the most memorable to a customer.