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Al's Column

Al’s Column: What a retailer needs to know about glue

March 14/21, 2016; Volume 30, Number 19 By Jeffrey Johnson Flooring retailers have a lot on their plates when it comes to understanding and selling...

Avoiding the pitfalls of floating floors

February 29/March 7, 2016; Volume 30, Number 18 By Christopher Capobianco A“floating floor” is not a specific type of product but rather an installation method for...

Al’s Column: Steps for advancing value for customers

February 1/8; Volume 30/Number 16 By Kordell Norton The South attacked from the North and the North attacked from the South. What insights from the Battle...

Al’s Column: Get the most out of social networking

Jan 4/11; Volume 30/Number 14 By Christine Whittemore With today’s consumers visiting different types of social networks, it can be difficult for a retailer to keep...

Al’s Column: Seven Rs critical to training

Jan 18/25; Volume 30/Number 15 By Brian Gracon We all want to have the best skills possible as we serve our customers, but we all...

Al’s Column: Building the bench

December 21/28; Volume 30/Number 13 By Mark Fernandes Four years ago, our organization had the proverbial wake-up call with respect to the leadership gap. We looked...

Al’s Column: 2016 flooring trends forecast

November 30/December 14; Volume 30/Number 12 By Victoria Redshaw Ahead of TISE West, we at Scarlet Opus share five key flooring trend forecasts for 2016. In...

Al’s Column: Is your store a designer magnet?

November 9/16; Volume 30/Number 11 By Annette Callari Attracting designers and becoming one of their valued resources is an important way to expand your flooring business...

Al’s Column: Three-minute diagnostics

October 26/November 2; Volume 30/Number 10 By Jacqueline Tabbah A customer once called our stone restoration company, International Stoneworks, complaining about a dark stain on her...

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