COREtec

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COREtec

What’s in Your Core?
At COREtec, innovation is in our core. We celebrate originality. That’s why we’re passionate about bringing original, disruptive ideas to the flooring industry. Leadership requires fresh thinking. So we’ll continue to re-imagine our products and manufacturing techniques to keep COREtec ahead of the curve – and keep more and more customers coming through your showroom doors.

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More Info

  • COREtec Advanced+ 9”

    Jan 29 2021

    Trend setting visuals combined with innovative performance allow for the most advanced scratch resistance in the market, in the largest mineral core product on the market at 9” wide by up to 86” long and featuring mixed lengths for design versatility! Exclusive to COREtec Advanced+ are fewer pattern repeats, making it even easier to create a unique and custom style all your own, and an extremely rigid mineral core built to withstand all of what life will throw at it. Get all the same benefits of Advanced+ 7" - 100% waterproof, kidproof, petproof, easy installation, 15-year residential scratch warranty and more - in a longer, wider plank format that makes a bold statement in any space.

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  • COREtec Advanced+ 7”

    Jan 29 2021

    This is the floor that treats your customers better, no matter how they treat it. Enjoy expanded design possibilities with fewer pattern repeats and a sophisticated color palette. Innovative engineering combined with natural artistry provides next-level protection against pets, kids, high-heels and everyday life. A recent breakthrough in core technology results in a mineral core that offers a 100% waterproof, kidproof and petproof floor designed not to swell, cup or crack when exposed to water. Low luster visuals and enhanced scratch performance make this the highest-performing COREtec floor yet, boasting a 15-year residential scratch warranty.

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  • COREtec Plus HD (with Enhanced Integrated Bevels)

    Jan 29 2021

    At COREtec, we celebrate authenticity and innovation. This collection is reminiscent of honest materials and traditional craftsmanship. New visual innovations, such as our realistic integrated bevels, are subtle enhancements that create a sense of authenticity. Newly-innovated enhanced, integrated bevels allow the natural grain and character of the floors to shine. These wood “blends” celebrate bold natural expressions by drawing inspiration from various types of wood and building materials.

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  • COREtec Stone

    Jan 30 2021

    COREtec Stone is a radically different approach to flooring because we took a radically different perspective. We didn’t try to emulate stone. We emulated the way consumers live, and created COREtec Stone: a waterproof, crack-proof, indentation-proof, easy-to-install, beautiful tile floor. New this year are Lucetta and Ambienta, two travertine visuals, and Sirius, a concrete look with a balanced aesthetic.

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  • COREtec Plus 5"

    Jan 30 2021

    This is the floor that started it all with our patented and revolutionary waterproof, rigid WPC core. For 2021, three new colors are added to the COREtec Plus 5” collection: Ashton Woods Oak, Baywood Oak and Dodwell Oak. Each of these are offered in 5” x 48” x 8mm. These color additions rejuvenate and contemporize our current COREtec construction offering. Calming oaks in neutral tones offer subtle variation in a linear style that is complementary to the narrow plank aesthetic.

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  • COREtec Grande

    Jan 30 2021

    COREtec The Original has gone to great lengths with COREtec Grande, 82" in fact, to create an awe-inspiring floor that will set the stage for any space in grand fashion. Bold in beauty and design, this unique and innovative floor comes with all the benefits expected from The Original. Each massive Grande plank is 100% waterproof, kidproof, petproof and will stand up to life's real messes in style. Featuring ten oak visuals, the collection represents a wide color scheme from light and natural, to rich and dark.

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More Videos

  • COREtec Intro of Products

  • Coretec Calypso Luxury Vinyl Plank Installation

In the News

  • COREtec launches new waterproof styles

    Dalton—COREtec, premium resilient brand of Shaw famous for launching the industry’s first waterproof rigid core product, is rolling out 15 new waterproof styles and a subtle rebrand to the COREtec PRO (SPC) line in 2023. COREtec refreshed its COREtec PRO (SPC) collection and said it will be showcasing these changes at 2023 Shaw winter markets. The […]

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  • COREtec’s Soft Step is patent pending

    Dalton—COREtec’s new attached underlayment, Soft Step, is patent pending. The leading waterproof brand launched the innovative underlayment in early August as a solution to changing consumer preferences, according to the company. Soft Step joins COREtec’s existing attached cork underlayment as a premium backing option available to consumers. The underlayment, marked by its performance ratings in […]

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  • COREtec rolls out Soft Step underlayment

    Dalton—COREtec rolled out a new attached underlayment, Soft Step, which will be distinguished by its quiet, warm and sustainable benefits. The new underlayment will join COREtec’s preexisting attached cork underlayment option. The new underlayment was officially released to the public on August 8. “As we conducted consumer research after the onset of the COVID-19 pandemic, […]

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About COREtec

At COREtec, innovation is in our core. We celebrate originality. That’s why we’re passionate about bringing original, disruptive ideas to the flooring industry. Leadership requires fresh thinking. So we’ll continue to re-imagine our products and manufacturing techniques to keep COREtec ahead of the curve – and keep more and more customers coming through your showroom doors.

Address

P.O. Drawer 2128
616 E. Walnut Ave
Dalton, GA 30722-2128

Contact Number

844-743-7429

Digital Presence

https://coretecfloors.com/

Connect with us

What’s in Your Core?
At COREtec, innovation is in our core. We celebrate originality. That’s why we’re passionate about bringing original, disruptive ideas to the flooring industry. Leadership requires fresh thinking. So we’ll continue to re-imagine our products and manufacturing techniques to keep COREtec ahead of the curve – and keep more and more customers coming through your showroom doors.

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