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LisBiz strategies: Making profit from revamped leadership

December 22/29, 2014; Volume 28/Number 13 By Lisbeth Calandrino For years all the shots were called by the owner or leader of a company. But in...

LisBiz strategies: Nine strategies for a winning sales team

December 8/15, 2014; Volume 28/Number 12 By Lisbeth Calandrino Nothing annoys me more than sales teams run by managers who don’t understand or like people. The...

LisBiz strategies: How to choose the most effective training platform

November 10/17, 2014; Volume 28/Number 11 By Lisbeth Calandrino Every business owner knows employee training is a good thing. Years ago everything was face-to-face training, but...

LisBiz strategies: What’s your excuse for avoiding social media?

October 27/November 3, 2014; Volume 28/Number 10 By Lisbeth Calandrino I just came back from The International Surface Event East in Miami Beach, where I presented...

LisBiz strategies: Bad customer service will kill your business

October 13/20, 2014; Volume 28/Number 9 By Lisbeth Calandrino It’s not hard to get waited on when you’re spending over $200,000 on a used 46-foot RV....

LisBiz strategies: What is stopping you from getting to your customer?

Volume 28/Number 6; September 1/8, 2014 By Lisbeth Calandrino In 2011, Jim Lecinski, VP Americas, customer solutions, Google wrote a book called “Winning the Zero Moment...

Lisbiz strategies: Surfaces – Providing for your ‘sales funnel’

January 20/27, 2014; Volume 27/Number 19 By Lisbeth Calandrino Do you remember the “sales funnel” that we used to talk about? We recruited clients at the...

Lisbiz strategies: Staying in touch with quality customers

Volume 28/Number 3; July 21/28, 2014 By Lisbeth Calandrino Every business likes the excitement of finding new customers. With new customers, salespeople can engage in the...

Lisbiz strategies: Innovation means moving forward

January 6/13, 2014; Volume 27/Number 18 By Lisbeth Calandrino You’re probably tired of the hype about social media these days and hope it will disappear. Social...

Lisbiz Strategies: How good are your salespeople?

July 7/14, 2014; Volume 28/Number 2 By Lisbeth Calandrino The other day I was talking with a retailer about sales training. I asked him about his...
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