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Lisbiz Strategies

10 strategies to build business during the holidays

By Lisbeth Calandrino I was speaking with my next door neighbor recently about what she was serving for Thanksgiving. She told me she had enough...

Dress for success at work and home

By Lisbeth Calandrino The other day I took off my mask briefly and someone said, “You have lipstick on. Why? No one is going to...

Positioning area rugs for maximum profit

By Lisbeth Calandrino Some view area rugs as a decorative add-on to a hard surface installation, but I see it as a potential profit center...

As you recover, reach for low-hanging fruit

By Lisbeth Calandrino I recently received a call from a dear friend and business associate. He sounded down, so I asked him what was wrong....

How to motivate your staff in trying times

By Lisbeth Calandrino It’s hard to stay motivated when you have problems you’re not acknowledging. Many of your employees who may seem fine on the...

Sharpening your emotional (sales) IQ

By Lisbeth Calandrino One thing we’ve learned during COVID-19 is there are various opinions on overly sensitive issues. For example, “Should I wear a mask...

Branding is more important than ever

By Lisbeth Calandrino During COVID-19, we have all experienced a major shift in how we live and conduct business. In addition, the shift continues to...

You can’t put a price tag on peace of mind

By Lisbeth Calandrino Businesses around the country are beginning to gradually reopen. The question now is, what’s the best way to welcome customers back in...

Managing stress levels in a crisis

By Lisbeth Calandrino The COVID-19 pandemic did much more than disrupt global economies and businesses all over the world. The pandemic has also taken a...

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