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Lisbiz Strategies

Lisbiz strategies: How to sell your niche

December 23/30, 2019: Volume 35, Issue 13 By Lisbeth Calandrino Not long ago, I was online nosing around one of the flooring groups and saw a...

Lisbiz Strategies: How to stand apart from the pack

October 14/21, 2019: Volume 35/Issue 8 By Lisbeth Calandrino   Do you ever wonder how stores that are so much alike can stay in business?...

Lisbiz strategies: Overcoming objections by using creativity

August 19/26, 2019: Volume 35, Issue 5 By Lisbeth Calandrino   Even seasoned professionals get dismissed by customers who use certain statements to put them...

Lisbiz strategies: TISE 2020 education—Behind the scenes

May 27/June 3, 2019: Volume 34, Issue 25 By Lisbeth Calandrino   I recently returned from the TISE 2020 educational planning meeting in Irving, Texas....

Lisbiz strategies: How to make the most of TISE after the show

February 4/11, 2019: Volume 34, Issue 18 By Lisbeth Calandrino   Surfaces is a great time to catch up with friends and customers. It makes...

Lisbiz strategies: Resolve to do better in the coming year

By Lisbeth Calandrino   No matter how old I get, I still like the idea of New Year’s Resolutions. There is something about it...

Lisbiz strategies: Fighting fiery situations with cool temperament

November 26/December 3, 2018: Volume 34, Issue 12 By Lisbeth Calandrino The other night a friend and I were having dinner at a local restaurant. All...

Lisbiz strategies: Finding new customers in unlikely places

October 15/22, 2018: Volume 34, Issue 9 By Lisbeth Calandrino   I have a therapist friend whose favorite expression is, “You can’t get chocolate milk in a...

Lisbiz strategies: Info-based dialogue sets sales process in motion

September 3/10, 2018: Volume 34, Issue 6 By Lisbeth Calandrino There are various types of conversations we all use to function in everyday life. When attempting...

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