The Brief

CFL acquires Hymmen Jupiter digital printing line

Hamont, Belgium–According to i4F, a group of companies providing patents and technologies to the flooring industry, CFL Flooring acquired a Hymmen Jupiter digital printing...

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Carpet

Zeftron Nylon releases new design resource

Dalton—Zeftron nylon, a premium nylon 6, solution-dyed yarn system for commercial carpets, has added a new design resource to inspire commercial interior designers to...

Carpet: Home is where the health is in soft surfaces

By Ken Ryan—It’s no longer enough for carpet to merely offer stain and soil protection. In the age of COVID-19, today’s carpet and rugs...

CARE passes one billion pound milestone

Dalton, Ga.—As America Recycles Day approaches on Nov. 15, CARE passed the one billion pound milestone for gross collection of old carpet in California...

Resilient

Unilin to unveil PVC-free core technology at TISE

Waregem, Belgium—For more than 20 years, Unilin Technologies’ said its key ambition has been to support the continuous growth of the flooring category by...

Shaw Floors announces return to Surfaces 2022

After a 15-year absence from Surfaces, Shaw Floors will be in full force on the show floor when the event kicks off Feb....

Bruce expands waterproof rigid core line

Mountville, Pa.—Bruce expanded its popular line of rigid core flooring with the new LifeSeal Classic Plus. The collection delivers 100% waterproof protection to stand...

Wood

Wood: Prevailing trends drive flooring purchases

By Reginald Tucker When it comes to summing up what’s hot vs. what’s not in hardwood flooring today, there are several factors to consider...

BHW Floors sheds reputation as one-trick pony

By Reginald Tucker Dealers and distributors most familiar with BHW Floors (formerly Bamboo Hardwoods) remember a time in the not-too distant past when the...

Shaw Floors announces return to Surfaces 2022

After a 15-year absence from Surfaces, Shaw Floors will be in full force on the show floor when the event kicks off Feb....

Laminate

Fall intros: Key selling season touts hot new products

By Megan Salzano—With the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers....

Mohawk introduces Pergo Elements line

Calhoun, Ga.—Mohawk Industries introduced Pergo Elements: an exclusive Pergo line for specialty retail. The line features 25 SKUs of highly differentiated, waterproof wood with...

Laminate: Locking systems serve multiple purposes

By Reginald Tucker The incorporation of modern locking system technologies across today’s laminate flooring offerings are designed to perform key functions ranging from expediting...

Tile

Louisville Tile sets foundation for growth

Louisville, Ky.—Since 1955, Louisville Tile, a family-owned business, has been providing state-of-the-art ceramic tile and setting materials to both residential and commercial customers. The...

Crossville updates website, adds functionality

Crossville, Tenn.—Crossville has updated its website, crossvilleinc.com, with enhanced functionality to better empower designers and specifiers to easily identify and select tile as well...

Shaw Floors announces return to Surfaces 2022

After a 15-year absence from Surfaces, Shaw Floors will be in full force on the show floor when the event kicks off Feb....

Technology

Software helps businesses improve efficiencies

By Jacqueline Hinchcliffe Whether it’s estimating, inventory management or general lead-generation or customer relationship management systems, software tools can go a long way in enhancing...

Broadlume unveils all-in-one selling platform at FloorCon 2021

Sarasota, Fla.—Broadlume’s FloorCon 2021 kicked off here on Nov. 17, welcoming 400 attendees to the Hyatt Regency for two days of educational sessions and...

Smith.ai helps busy businesses answer the call

By Reginald Tucker—Carlos Castro, owner-operator of Connecticut-based Hartford Carpet Cleaning, is a very busy man these days. Like so many professional service providers working...

Installation

Schönox HS Sturdy boasts proven strength, versatility

By Ken Ryan—Schönox HS Sturdy, a rapid-drying, repair and smoothing compound, was a Best of Surfaces winner in June for technology. The product incorporates...

Adhesives: Covering more ground in less time

By K.J. Quinn—Time is money when it comes to adhesives. Fast-drying and curing glues answer that demand, enabling installers to boost productivity, cover larger...

NAHB: Advocating for trade careers

(This story was originally published by the National Association of Home Builders.) Washington, D.C.—While you might be encouraging your kid to go to college, there’s...

Underlayment

Padding: The yin to hard surfaces’ yang

By Elisabeth McGowan While underlayment is usually an easy sell alongside a carpet purchase, it’s not always top of mind when finalizing a hard...

Laticrete offers preview for Coverings 2021

Bethany, Conn.—Laticrete will exhibit its latest product solutions and innovations at Coverings 2021, including the soon-to-be-released Hydro Barrier Plus and Hydro Ban XP waterproofing...

Premium underlayments: A path to add-on profits

By Megan Salzano It’s no secret that flooring accessory pieces such as premium underlayments are often the hardest to sell for the retail sales associate....
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