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The Brief

Current
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Carpet

Carpet stats: High rates put damper on soft surfaces’ comeback

There are no moral victories or participation trophies when it comes to statistical years. As NFL coaching legend Bill Parcells used to say: “You...

Shaw Contract launches Origin of Color carpet tile

Cartersville, Ga.—Shaw Contract has unveiled Origin of Color, its new carpet tile collection inspired by the cultural significance of color throughout history. Drawing from...

FCITS brings inspector course to Toronto

Toronto, Canada—Flooring Consultants and Inspection Training Services (FCITS), a division of the World Floor Covering Association (WFCA), is ready to bring its premier Complete...

Resilient

FCITS brings inspector course to Toronto

Toronto, Canada—Flooring Consultants and Inspection Training Services (FCITS), a division of the World Floor Covering Association (WFCA), is ready to bring its premier Complete...

COREtec unveils new line of WPC

Dalton—COREtec, a Shaw Industries brand, has launched a new line of durable and comfortable luxury vinyl planks, which was designed to meet consumers’ top...

Mohawk installs SolidTech R at Georgia Sea Turtle Center

Jekyll Island, Ga.—In celebration of sea turtle nesting season, Mohawk announced the installation of SolidTech R flooring at the Georgia Sea Turtle Center here....

Wood

Scoring flooring: Industry stats for 2024

There are two ways to look at the flooring industry in 2024. On one hand, after posting dollar growth in 12 of 13 years...

Registration for 2025 NAFCD + NBMDA convention now open

Chicago—The NAFCD and NBMDA announced that registration is now open for the 2025 NAFCD + NBMDA Annual Convention. This year's event will take place...

Monarch Plank launches Hokkaido collection

Sante Fe Springs, Calif.—GalleherDuffy, the distributor of the Monarch Plank brand and the industry’s second-largest distributor, has recently launched the Monarch Plank Hokkaido collection....

Laminate

Scoring flooring: Industry stats for 2024

There are two ways to look at the flooring industry in 2024. On one hand, after posting dollar growth in 12 of 13 years...

Laminate: State of the industry 2025

The well-documented resurgence that the U.S. laminate flooring market has undergone in recent years has proven to be more than a passing trend or...

Mohawk cited as sustainable ‘brand leader’

Calhoun, Ga.—Mohawk has been named Green Builder Media’s 2025 Sustainable Brand Leader in the flooring category. This prestigious award honors environmentally conscious, forward-thinking organizations...

Tile

Artivo Surfaces acquires Walker Zanger, Anthology

Livonia, Mich.—Artivo Surfaces (Artivo), the parent company of Virginia Tile and Galleher Duffy, backed by Transom Capital (Transom), has entered into a definitive agreement...

Tile stats: Housing market slump takes its toll on demand

Like the rest of flooring in 2024—including the behemoth resilient category—tile declined in both sales and volume last year due to various factors, most...

Louisville Tile celebrates 10th year on Best Places to Work list

Louisville, Ky.—Louisville Tile, a distributor of ceramic tile and related products, celebrated its 10th consecutive year as a recipient of the prestigious Best Places...

Technology

AHSG, Commercial USA add SamplesApp as supplier partner

Roswell, Ga.—American Home Surfaces Group (AHSG) and Commercial USA have welcomed SamplesApp, a digital sampling platform, as its newest supplier partner. “SamplesApp offers an innovative,...

Retailers React: Do you view AI as friend or foe?

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we...

Quote That: How a remote-first approach is modernizing flooring estimates

In an industry traditionally grounded in face-to-face sales and onsite estimates, Chesten Kesselhon is forging a new path with a tech-forward solution designed to...

Installation

Henry launches TRUEblue Flooring Solutions

Aliquippa, Pa.—Henry, an Ardex Group brand and trusted leader in flooring installation products, announced the launch of its new brand awareness campaign: Henry TRUEblue...

NAFCT appoints Scott Bohaker as new executive director

Gray Court, S.C.—The National Association for Floor Covering Technicians (NAFCT) appointed Scott Bohaker as its new executive director. The new director is said to...

NTCA launches July schedule with 15 events across 11 states

Jackson, Miss.—The National Tile Contractors Association (NTCA) is set to hit the road this July with 15 interactive training events in 11 states. With...

Underlayment

Underlayments: Today’s padding not just for cushioning

When it comes to flooring, sundry products are the proverbial icing on the cake. (And who likes cake without icing? No one, that’s who.)...

Adhesives: New formulations help floors stick

Flooring adhesives have advanced in recent years, with new products and formulations that are more moisture-resistant, easier to remove and environmentally friendly. Several of...

Underlayment: Suppliers provide tips on selling the right product

Selling underlayment might not be the most glamorous job in a retail sales associate’s job description. And yet, products like carpet pad can make...
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