The Brief

Current Issue

The Brief

Current
Issue

Latest Supplement

Carpet

Tarkett debuts ‘In the Making’ carpet collection

Solon, Ohio—Tarkett has launched In the Making, a new carpet collection designed for education and workplace environments. The collection draws inspiration from the creative process...

Bob Shaw receives FCNews Lifetime Achievement Award

Dalton—It’s been said that industry legend Robert E. “Bob” Shaw has the uncanny ability to know where the market is headed before anyone else....

Bentley officially launches Land/Mark

Los Angeles—Bentley has launched Land/Mark, a new carpet tile collection designed in collaboration with Neutral Haus. Bentley previewed the collection at NeoCon 2026. It is...

Resilient

TrueTouch partners with FlorStar Sales

New Smyrna Beach, Fla.—TrueTouch Floors has partnered with FlorStar Sales to expand the availability of its products across the Midwest. FlorStar will distribute TrueTouch products...

Quartz PC—not your me-too rigid core floor

Maintaining a competitive position in the crowded rigid core arena requires more than just meeting or exceeding stringent quality standards—those are table stakes. Lasting...

Karndean refreshes Van Gogh luxury vinyl collection

Export, Pa.—Karndean Designflooring has updated its Van Gogh collection with new wood-inspired luxury vinyl plank designs available in gluedown and rigid core formats. The collection...

Wood

NWFA completes 89th Gary Sinise Foundation home

St. Louis, Mo.—The National Wood Flooring Association has provided flooring for its 89th home in support of the Gary Sinise Foundation Restoring Independence Supporting...

NWFA completes 88th Gary Sinise Foundation home

St. Louis, Mo.—The National Wood Flooring Association has provided flooring for its 88th home in support of the Gary Sinise Foundation Restoring Independence Supporting...

Woodpicker campaign extols category’s virtues

You can quietly bemoan the ongoing loss of hardwood’s market share to competing look-alike hard surfaces, or you can mount a counter-attack by creating...

Laminate

NALFA launches Industry Intelligence Program

Springfield, Mass.—The North American Laminate Flooring Association (NALFA) has launched its Industry Intelligence Program. The ongoing benchmarking initiative will provide the laminate flooring industry with...

Laminate takes its cues from hardwood

If you can’t beat them, emulate them. That’s the approach that many laminate suppliers are taking when it comes to competing with the category...

Stats 2026: Laminate’s share slides amid decline in imports

The ongoing love affair with laminate flooring continues, particularly among retailers and distributors seeking alternatives to lower-quality SPC and entry-level to mid-range hardwood. However,...

Tile

Tarkett launches terrazzo-inspired rubber tile

Solon, Ohio—Tarkett has introduced Pearla, a new terrazzo-inspired collection within its Johnsonite resilient rubber flooring portfolio. Designed to resemble traditional terrazzo, Pearla brings a classic...

MSI expands Q Bocage collection with new colors

Orange, Calif.— MSI has expanded its Q Bocage collection with three new colors inspired by natural stone. The additions feature distinctive veining and organic visuals...

NTCA forms strategic affiliation with Tile Association of New Zealand

Flowood, Miss.—The National Tile Contractors Association (NTCA) has formed a formal affiliation with the Tile Association of New Zealand (TANZ). TANZ is New Zealand’s largest...

Technology

Stanton Design launches revamped B2B portal website

Woodbury, N.Y.—Stanton Design announced the launch of its newly enhanced B2B portal website experience, designed to create a more intuitive, connected and visually engaging...

Next-level digital innovations raise the bar on visual designs

Design technology is transforming flooring through advanced digital printing and other innovations. Direct digital printing and 3D technology allow manufacturers to create ultra-realistic visuals...

Latest advancements transform soft surface

The flooring industry has always been driven by innovation, but recent advancements in technology have taken soft surface to new heights. Acting on consumer feedback...

Installation

Unilin Technologies: Building on legacy of locking systems

Behind many of the flooring products manufactured and sold today are innovations that help determine how the floor installs, performs and stands out in...

INSTALL expands apprenticeship recognition program

Washington, D.C. —INSTALL has expanded recognition of its apprenticeship and workforce training programs across the western U.S. as contractors seek more skilled flooring installers. Recent...

Latest adhesive innovations solve common problems

A flooring installation is only as successful as the condition of the job site. Sounds pretty straight-forward, right? Except installers today can encounter a...

Underlayment

Bjelin launches full range of flooring accessories

Viken, Sweden—Bjelin has introduced a full range of accessories designed to complement its flooring collections. The company said it developed the line in response...

Obituary: Al Collison, MP Global Products founder

Norfolk, Neb.— MP Global Products announced the passing of its president and founder, Al Collison, an industry pioneer whose vision, ingenuity and leadership helped...

Accessories: Multifaceted underlayments abound

Beyond the obvious benefits of comfort underfoot and noise reduction, today’s underlayments and cushion products provide a host of essential benefits: moisture barrier protection,...
Some text some message..
X