Crossville names Waldrep VP of marketing

HomeNewsCrossville names Waldrep VP of marketing
Lindsey Ann Waldrep

Crossville, Tenn.— Lindsey Ann Waldrep has joined Crossville as the tile manufacturer’s vice president of marketing. John Smith, Crossville’s president, said, Waldrep will work with Crossville’s marketing team “to develop strategic, multi-faceted marketing campaigns with a strong focus on branding, advertising and POP material development.” Waldrep was most recently, senior director of creative marketing for Mohawk Industries, where she managed an internal creative group and three external agencies. Earlier, she worked for Tarkett’s wood division, first as national account product manager and then creative manager.For more, call Crossville at 931.484.2110

Must Read

WFCA extends Scott Humphrey’s tenure through 2028

Dalton—The World Floor Covering Association (WFCA) has extended CEO Scott Humphrey’s leadership through January 2028, with the option for renewal on a yearly basis....

High-tech tools to help dealers up their digital game

"The job to improve is never finished,” said Aaron Lee, CEO of Smith.ai, a firm specializing in automated voice systems. His statement reflects the...

Portobello America unveils wall tile collections

Atlanta—Portobello America (PBA) will be unveiling a portfolio of wall tile collections at Coverings 2024 here, Booth #7320 in Hall C. Designed to...

Mobile Marketing named Google Premier Partner

Pottstown, Pa.—Mobile Marketing was recently named a Premier Partner in the Google Partner program for 2024. “We are proud to have received the Google Premier...

Mapei sponsors Indy Race Car royalty

Deerfield Beach, Fla.—Mapei, a leading global manufacturer of adhesives, sealants and chemical products for the construction industry, will unveil the No. 98 Mapei/CURB Honda...

Mohawk campaigns commemorate Earth Day

Calhoun, Ga.—Mohawk is commemorating Earth Day by highlighting its commitment to planet-friendly flooring products and initiatives such as PureTech and the “Live Pure” campaign. “With...
Some text some message..
X