Karastan offers up to $1,000 on consumer rebate during fall sale

HomeNewsKarastan offers up to $1,000 on consumer rebate during fall sale

DALTON, Ga.— Karastan is extending a consumer rebate offer this fall to entice luxury buyers to purchase floor covering. The offer is part of the semi-annual National Karastan Month sales event, which is underway now through November 6. Consumers can earn up to $1,000 cash back on select styles, including Karastan’s premier wool, Metropolitan Collection, SmartStrand with DuPont Sorona, Wear-Dated and Stainmaster fibers.

“There is no better time for consumers to fill their home with the Karastan,” Seth Arnold, Karastan’s director of brand management, said. “We work to create a fall sales event that drives traffic to our retail partners. We hope retailers take advantage of this opportunity to connect with a wider audience of consumers during National Karastan Month and show them that Karastan’s tradition of luxury is attainable.”

Karastan continues to highlight the brand’s product selection and ability to satisfy the luxury lifestyle with its national media campaign. Karastan advertisements featuring the tagline “Designed for the way you live NOW” will appear in fall issues of various home shelter publications, including Architectural Digest, Traditional Home, and Elle Décor, giving the brand greater exposure during the fall sale. Karastan is also running tip cards in Traditional Home to promote National Karastan Month and help direct consumers to their local Karastan retailers. Additionally, Karastan will promote National Karastan Month with sale-driven social media programming on the brand’s Facebook and Pinterest pages.

Further supporting the sale, retailers have full access to a customizable advertising kit to promote National Karastan Month in their local markets. The materials include print ads, direct mail offerings and billboards, as well as radio scripts and television spots that can be tailored to feature local Karastan retailers’ store brands. Professionally designed point-of-purchase materials are also available to Karastan retailers, allowing them to reinforce in-store savings opportunities during National Karastan Month.

Retail sales associates will have an opportunity to earn increased Karastan Imagination rewards points on select purchases during National Karastan Month, which can be redeemed for a variety of prizes.

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