Shaw supports The Nature Conservancy campaign

Home News Shaw supports The Nature Conservancy campaign

shaw nature conservancy billion trees campaignDalton— Shaw Industries Group, Inc., a Berkshire Hathaway company, will support the “Plant a Billion Trees” campaign from The Nature Conservancy. The campaign, which is also supported by multiple members of the Berkshire Hathaway Sustainability Leadership Council, is a forest restoration effort with an end goal of planting a billion trees. Shaw said its donation represents the company’s commitment to supporting organizations that are making efforts to increase the health and well-being of the planet.

“Trees contribute so many benefits to both people and nature, like providing clean air to breathe and helping regulate the earth’s climate,” explained The Nature Conservancy. “Shaw is one of several Berkshire Hathaway Sustainability Leadership Council members that is supporting nature this Earth Day, with a total impact of 15,000 trees planted.”

For its part, Shaw pledged a donation that is said to result in the planting of 1,250 trees all around the world, including the U.S., Mexico, China and Columbia. Shaw said its hope is to provide an easy way for others to help make a bigger impact, including an associate awareness campaign and opportunities for Shaw to match associate donations.

Shaw said it welcomes its customers and other partners to help support the planet through personal donations to the campaign. Donations will start at $10, which the company indicated should plant five trees and provide numerous benefits to people and the planet.

“The Nature Conservancy’s Plant a Billion Trees campaign aligns with our sustain[HUMAN]ability philosophy and understanding of the systemic connections between people and the planet,” said Kellie Ballew, Shaw’s vice president of global sustainability. “We’re proud to support the campaign as part of our mission to create a better future, both in our communities and across the globe.”

Must Read

Hallmark partners cite innovation, quality, service

Behind every successful floor covering manufacturer is a dedicated and loyal network of specialty retailers and distributors that support that supplier. This is demonstrated...

Measuring moisture when prepping the subfloor

Has a customer ever called you complaining about hardwood floors cupping? Or about resilient floors having issues? If not, don’t let there be a...

Mercier Wood Flooring launches fall promotion

Montmagny, Quebec―Mercier Wood Flooring, a pioneer in the manufacturing of prefinished wood floors, recently launched its fall promotion. For a limited period, consumers get...

Retailers React: Has business gone the way you expected? 

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we...

Cali launches new Shorebreak laminate collection

San Diego—Cali is launching its Shorebreak laminate collection. This next-gen product is billed as a game-changer for homeowners and design professionals seeking a sophisticated yet...

CFI, FCICA show kicks off in Orlando

Orlando—After a combined 70 years of history, FCICA, the Flooring Contractors and Certified Flooring Installers, held their first joint conference and trade show here...
Some text some message..