Tag "USFloors"

    Wood: Mythbusters set the record straight on bamboo

Wood: Mythbusters set the record straight on bamboo

October 9/16, 2017: Volume 32, Issue 9 By Reginald Tucker   When it comes to selling bamboo, a big draw is the category’s well-known environmental, aesthetic and performance attributes. But achieving consistent success in retailing the product also requires educating the consumer or end user about the product’s attributes, advantages and limitations. FCNews recently rounded up several bamboo experts—including David Keegan, president and CEO, Bamboo Hardwoods; Philippe Erramuzpe, COO of

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    Power of brands: Quality products, service stand out in a crowd

Power of brands: Quality products, service stand out in a crowd

August 14/21: Volume 32, Issue 5 By Lindsay Baillie A well-known brand has great influence in the mind of the consumer; it can affect her positively or negatively, research shows. According to Latham & Co., a brand consultancy, a strong brand contains incredible power—not just how it is perceived in the world, but also how it redefines the competitive landscape, connects with prospects and influencers, creates memorable experiences, builds lasting

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    Resilient: State of the industry—LVT, WPC remain primary drivers of category growth

Resilient: State of the industry—LVT, WPC remain primary drivers of category growth

July 31/Aug. 7: Volume 31, Issue 4 By Lindsay Baillie The resilient category continues to follow its blazing path from 2016 with aggressive growth just six months into 2017. Industry observers attribute this activity once again to the industry’s “darlings”—LVT, WPC and rigid core. Based on FCNews research, LVT and its subcategories accounted for 42.3% of residential volume and 67.6% of residential dollars in 2016. Observers expect numbers in 2017

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    The ABCs of WPC

The ABCs of WPC

FCNews Ultimate Guide to WPC: July 17/24, 2017   WPC—it goes by several different names depending on to whom you are speaking. Some say it translates as “wood plastic/polymer composite,” while others believe it stands for “waterproof core.” Either way you define it, many would agree this relatively new category represents a game-changing product that has generated excitement and, more importantly, additional sales opportunities for retailers and distributors. As the

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    Interview: Piet Dossche, the ‘father of WPC,’ mulls the evolving composite core landscape

Interview: Piet Dossche, the ‘father of WPC,’ mulls the evolving composite core landscape

FCNews Ultimate Guide to WPC: July 17/24, 2017   In the mid-1990s, Pergo paved the way for a brand new category—laminate flooring—in the U.S. market. Initially, the category generated a lot of buzz and excitement (and perhaps some overzealous product claims) before experiencing a fairly rapid shakeout of players. During that same decade, other innovators such as Anderson and Mannington introduced the industry to rustic and hand-scraped floors. Not too

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    Resilient: LVT finds a home across major contract end-use sectors

Resilient: LVT finds a home across major contract end-use sectors

June 5/12, 2017: Volume 31, Issue 26 By Ken Ryan   Luxury vinyl tile has clearly found a home in the commercial flooring market where its footprint is exhibited in all settings and applications. And with the advent of WPC and rigid core offerings flooding the market, specifiers have more options than ever to complete their projects. Prior to taking over as Tarkett’s director of product management and marketing for

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    21st Award of Excellence recipients reap the rewards

21st Award of Excellence recipients reap the rewards

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    Resilient: Can WPC/rigid core coexist with LVT?

Resilient: Can WPC/rigid core coexist with LVT?

May 22/29, 2017: Volume 31, Issue 25 By Ken Ryan   The overarching luxury vinyl flooring category featuring the incumbent LVT/P and newcomers WPC and rigid core continues to flourish and growth rates collectively are expected to exceed that of every other flooring category for at least the near term. Will there be an eventually category champion? Does there have to be one? Flooring executives differ slightly on which segment

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    Wood: Category finds a new home—on the walls

Wood: Category finds a new home—on the walls

Vertical applications coordinate, contrast with floors  May 8/15, 2017: Volume 31, Issue 24 By Reginald Tucker   Using flooring materials on the walls is by no means a new concept. Tile manufacturers have been doing it for years, and laminate flooring suppliers have also recently started to get in on the act. Now hardwood flooring producers are having success by finding multiple uses for their products by dressing vertical surfaces

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    Bamboo, cork intros offer flair for the  dramatic

Bamboo, cork intros offer flair for the dramatic

March 27/April 3, 2017: Volume 31, Issue 21 By Ken Ryan   As sub-segments of the hardwood flooring category, cork and bamboo are heralded for their eco-friendly attributes. Beyond their notable green characteristics, however, new cork and bamboo products are also renowned for their stunning visuals, durability, comfort underfoot and water-resistant properties. Following is an overview of some of the latest products cork and bamboo suppliers have to offer. Bamboo

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    WPS expands Fusion program to support U.S. wholesale partners

WPS expands Fusion program to support U.S. wholesale partners

January 2/9, 2017: Volume 31, Number 15 By Reginald Tucker There’s good news for distributors who carry the Fusion brand of rigid core resilient flooring from World Product Sourcing (WPS). The manufacturer recently announced plans to vastly expand the number of products in the line; launch a new website to educate consumers and retailers; and, finally, build a manufacturing plant in Ringgold, Ga., which, when completed, will allow stocking distributors

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    Resilient: Anatomy of a winning product

Resilient: Anatomy of a winning product

December 19/26, 2016: Volume 31, Number 14 Some products tout high-performance capabilities such as waterproof attributes and resistance to scuffing, scratching and heavy foot traffic. Others, meanwhile, focus on aesthetics—be they visuals that aim to replicate natural materials such as wood and stone, or more abstract designs that draw their influences from art and geometry. These products run the gamut from more recent introductions to the resilient category to existing

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    Executive Forecast: Resilient–LVT/WPC expected to continue its strong surge well into the new year

Executive Forecast: Resilient–LVT/WPC expected to continue its strong surge well into the new year

December 5/12, 2016; Volume 31, Number 13          By Ken Ryan   The double-digit growth that has catapulted the LVT category in recent years is expected to continue in 2017, buttressed by the rise of rigid core products (also known as WPC). The lone caveat may be the very success of LVT, which is ushering in a new wave of players looking to grab a piece of this ever-expanding market.   Larry

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    Shaw Industries acquires USFloors

Shaw Industries acquires USFloors

Dalton, Ga.—Shaw Industries Group recently completed the purchase of USFloors. The acquisition will further expand Shaw’s strong position in the resilient luxury vinyl tile (LVT) and hard surface markets. As a leading innovator and marketer of composite core flooring, as well as cork, bamboo and hardwood products, USFloors will bring an even more diverse portfolio of products to Shaw’s expansive offerings. Composite core encompasses a wide range of evolving flooring products,

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    Digital Marketing: USFloors leverages the web

Digital Marketing: USFloors leverages the web

November 7/14, 2016: Volume 31, Number 11 Digital needs the real world. USFloors would not have become an innovative flooring industry leader without its dealer network, and we are extremely proud of these relationships. Our dealers are key to making our solution-based digital marketing successful. USFloors thinks of its digital presence as a referral network. We listen to our dealers’ needs, analyze what works well and continuously strive to improve

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Floor Covering News

Press Release

Couristan bolsters sales team

Fort Lee, N.J.—As Couristan prepares for an explosive 2018 and the launch of several new collections at Surfaces 2018, the company has hired two leading residential floor coverings sales executives

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WF Taylor, Smell Away Solutions form strategic alliance

Overland Park, Kansas—WF Taylor and Smell Away Solutions have established a strategic relationship for Taylor to distribute the Smell Zapper line of odor elimination products throughout the United States. WF

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WFCA, ESR Commercial become partners

Dalton, Ga.—The World Floor Covering Association (WFCA) has developed a new business partnership with ESR Commercial, the country’s largest trade association real estate broker. With more than 35 years of

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