Lauzon intensifies growth strategy with $5.2 million investment

HomeNewsLauzon intensifies growth strategy with $5.2 million investment

Lauzon repositions itself as the leader in the high quality hardwood flooring industry by introducing its new value proposition in 2012. The Lauzon promise is…

A beautiful, enduring flooring experience created
 with authentic artistry, ingenuity and environmental integrity.

To achieve the science aspect of the promise, Lauzon is investing a total of $5.2 million to maintain its leadership position in the hardwood flooring industry. This investment will be used to upgrade the plant’s production process by installing the state-of-art scanning systems for the manufacture of high end hardwood flooring.

Through the Forest Industry Transformation (IFIT) program, Canada’s Minister of Natural Resources, the Honourable Joe Oliver, announced an important partnership with Lauzon.

This ground-breaking technology, developed in Canada, will greatly increase the yield on logs harvested from its forest while maintaining our high quality standards. It will also allow us to increase by more than 50% the yield per tree harvested in the production of hardwood flooring.

Must Read

RYC Flooring releases new LVP lines for 2025

Chicago—RYC Flooring, a distributor of durable and cost-efficient flooring solutions, announced the launch of three new products for 2025, all under the LifePlank Rigid...

UCX announces staff reorganization

Mansfield, Mass.—UCX has realigned its staff, specifically within the marketing and products teams. According to the company, these changes were introduced to better serve...

NFA: Members reap benefits of record turnout

Las Vegas—The National Floorcovering Alliance (NFA) vendor showcase has followed a familiar script over the years: Exhibitor turnout grows, and NFA members bring more...

New CalRecycle assessment takes effect

Much to the chagrin of California flooring retailers, differential assessments currently charged on all carpet sold in the Golden State increased on Feb. 1. Following...

Roomvo, QFloors tie the knot

Last Vegas—Roomvo, an innovator in the website and room visualizer space, officially announced its acquisition of QFloors, a leading flooring software company, during a...

FCNews names Best of Surfaces contest winners

Las Vegas—For the third consecutive year Mohawk was a multiple winner in the 2025 Best of Surfaces competition, a contest cosponsored by Floor Covering...
Some text some message..
X