I4F launches new WeChat account

Home News I4F launches new WeChat account

Eindhoven, The Netherlands—I4F, a group of companies providing patents and technologies to the flooring industry, has officially launched its WeChat account. I4F’s WeChat account features important insights into the global flooring industry as well as information on the company’s technologies and patent portfolio including 3L TripleLock and Click4U.

To help licensees accelerate their marketing activities, the company is also offering a full range of marketing materials including installation films, brochures and newsletters in Chinese. A blog from I4F’s CEO, easy access to the team and details on how to become a licensee are also available via the account.

“Chinese manufacturers following our account have instant access to real-time information on I4F and its technologies, as well as important global news and trends emerging from the European and U.S. flooring markets,” said John Rietveldt, I4F’s CEO. “Transparency and open communication enabling freedom of choice and new innovations to flourish differentiate us from our competitors. Reflecting this, I will share my perspectives and personal opinions on specific industry issues via a blog. Our WeChat account now gives Chinese flooring players access to relevant, trustworthy news upon which they can rely on to help them to create more growth and profit as well as to take advantage of the opportunities of tomorrow.”

With more than one billion users per month, WeChat is the world’s fifth most popular social media network, following Facebook, YouTube, WhatsApp and Facebook Messenger. Topping the rankings in terms of usage, more than one third of users spend in excess of four hours per day on the service compared to an average of twenty-two minutes on Facebook. WeChat is also China’s leading online video platform in terms of mobile daily active users and subscriptions.

Must Read

8 ways to drive more website traffic from Instagram

(This story was originally published on later.com and was edited for content and style.) Driving traffic from Instagram is one of the best marketing tactics...

Spartan Surfaces acquires Source One Contract

Bel Air, Md.— Spartan Surfaces acquired Source One Contract, turning a long-time relationship into a long-term partnership, the company said. Bringing on its team...

SBA establishes centers for women-owned businesses

Washington, D.C.—The U.S. Small Business Administration (SBA) recently announced the opening of five new Women’s Business Centers (WBCs) during National Small Business Week earlier...

Mannington Commercial supports Design Your World Miami

Miami, Fla.—Following a successful Chicago launch in 2021, Mannington Commercial said it will serve as a sponsor for IIDA’s expansion of its Design Your...

Torlys receives ‘Great Place to Work’ certification

Toronto—Torlys has once again been certified as a Great Place to Work after a thorough, independent analysis conducted by Great Place to Work Institute...

Total Solutions Plus unveils conference highlights

Indian Wells, Calif.—The 13th annual Total Solutions Plus will again be hosted here November 6-8, 2022. The purpose of event is to annually bring...
Some text some message..
X