Benchwick introduces TruBevel

HomeNewsBenchwick introduces TruBevel

Benchwick, a brand of Northann Distribution Center Inc., has introduced its new design, TruBevel. The company had begun development of the technology prior to the COVID-19 outbreak and successfully completed its work in spite of the pandemic, according to Ken Li, CEO.

“The bevel has long been a desirable design element in LVP flooring,” said Li. “That’s because bevels provide a refined, finished appearance to the overall installation. So, we’ve taken bevel design to the next level, and in so doing solved some performance issues in the process, as well.”

TruBevel Technology joins Infinite Glass, DSE synchronized textures and ArmorDual protection as the latest innovative advancement from Benchwick. Various issues that have plagued traditional bevel design include overlapped paint, fake vision and limited shapes, according to the company. The patent-pending Benchwick approach to beveling eliminates all of those and other issues while allowing customers to choose from a variety of bevel aesthetics, such as saw cut, grout line, wood bevel and others.

“Our TruBevel Technology can make the visual design and performance of plank beveling more meaningful and impactful to the overall floor or wall installation,” said Li. “We believe this will redefine how beveling is perceived by designers going forward, plus open up a range of distinctive looks for our customer’s products.”

Must Read

Retailers React: What truly motivates your sales team?

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we...

Belknap, Haines, Swift-Train unite under UCX brand

Mansfield, Mass.—Three industry leaders in flooring distribution—The Belknap White Group, JJ Haines & Company and Swiff-Train Company—have unified under a new brand: UCX, the...

Ed Bass appointed CEO of NSP Panels and More

Commerce, Ga.—Ed Bass has been appointed CEO of the joint venture NSP Panels and More LLC. The founding members—Franz Neuhofer, owner and managing director...

Mohawk highlights sustainability progress in 2023 impact report

Calhoun, Ga.—Mohawk Industries published its 15th annual impact report, Surfaces with Purpose. This report documents the company’s 2023 progress toward its sustainability goals and...

Milestone launches Imprint collection

Clarksville, Tenn.—MILEstone has launched its Imprint collection, the second chapter of the innovative stories concept, created to “give a voice to the American design...

Adhesives: Suppliers tout top-performing glues

Today’s flooring adhesives play a pivotal role in ensuring the stability and durability of floors across a multitude of spaces. These glues are adaptable...
Some text some message..