Dallas, Texas—Daltile’s most recent social media campaign is the newly launched “Style Squad,” made up of popular influencers who are fans of Daltile and have used various Daltile products in their own projects. One of Daltile’s new Style Squad influencers is living proof for her followers of just how fast and easy Daltile’s new RevoTile is to install, the company said.
“This type of digital/social influencer exposure helps further set our Daltile retailers up for success with our products by reaching and influencing customers before they even enter retailers’ showrooms,” said Paij Thorn-Brooks, vice president of marketing, Dal-Tile Corporation.
The story that Frills & Drills influencer Lindsay Dean is currently sharing on Instagram, Pinterest and her blog shows consumers how she single-handedly installed a room of real porcelain tile flooring quickly and easily in her own home using Daltile’s new click-tile product RevoTile.
“One of our Style Squad collaborators, Frills & Drills influencer Lindsay Dean, executes her home renovation projects with her own two hands,” said Thorn-Brooks. “The visual of this busy mother of two toddlers documenting the ease with which she installed a RevoTile click-tile floor in her home gives consumers a real-life, step-by-step example of just how easy it is for a DIYer to install a RevoTile floor, and how incredible the finished floor looks.”
Launched in January of 2020, RevoTile, a patented snap-together tile floor that does not need mortar, simply clicks together for a lasting connection and may be grouted immediately. The RevoTile installation process in this influencer’s story demonstrates how DIYers are now able to easily achieve professional looking results and install a porcelain tile floor two times faster than with traditional tile, the company said.
Watch Frills & Drills Installation Video
To see before and after photos and view a quick video of just how easy it was for influencer Lindsay Dean to install a RevoTile floor in her home, visit: before/after photos & installation video.