Solon, Ohio—Tarkett Home announced a new distribution partnership with William M. Bird, bringing Tarkett Home’s hard surface products to a broader customer base across the southeastern United States.
“This partnership is about making it easier for retailers to win,” said Jason Surratt, president of Tarkett Home. “By aligning with a distributor that knows these high-growth markets and understands the customers, we’re putting the right products in the right places at the right time—all backed by the service and support that retailers already count on from William M. Bird.”
This partnership establishes residential distribution coverage from Baltimore, Md., through Miami, Fla., with western expansion across Tennessee to Nashville, creating stronger in-market availability and access to Tarkett Home’s residential hard surface product lines.
The partnership will begin rolling out across the region immediately. William M. Bird will be supporting Tarkett Home’s WPC, SPC and glue-down LVT, laminate, sheet vinyl and more.
“We see strong demand for well-designed, performance-driven residential flooring in this region,” said Gene Corvino, president of William M Bird. “This is an exciting opportunity for our retailers. By partnering with Tarkett Home, we’re giving them access to products that perform on the showroom floor and help drive profitable sales.”