Tuesday Tips: Communicating substrate transparency, value

HomeFeatured PostTuesday Tips: Communicating substrate transparency, value

Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts present short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance of doing 100 things just 1% better than your competition.

In this week’s Tuesday Tips, Tom Jennings notes the growing focus on hard surface and what that means for substrates. First, he stresses the importance of being upfront about substrates. Second, he says don’t apologize for any work needed on substrates, as it’s just a part of the job.

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