Cartersville, Ga.—Shaw Contract has launched its Cult Classics porcelain collection following a preview at NeoCon 2026.
The new floor and wall tile line extends the retro-inspired aesthetic of the broader Cult Classics collection.
Three tile options make up the collection: Connector Block + Dot, Connector Subway Tile and Graphline.
“With Cult Classics Porcelain, we wanted to give designers a true system, not just three separate tiles,” said Reesie Duncan, vice president of global design at Shaw Contract. “Because they share one richly pigmented palette, designers can move between them freely and layer the styles together within the same space without ever losing that cohesive thread.”
Three tile options expand the collection
Connector Block + Dot pairs a matte square with a speckled glossy dot in an 8 x 8-inch format. Designers can mix the tiles to create geometric patterns across walls, floors and backsplashes.
Connector Subway Tile comes in a 2 x 10-inch glazed porcelain format. Shaw Contract offers the tile in matte, glossy and speckle finishes across 11 colorways.
Graphline uses a 24 x 48-inch format designed for wall applications. Raised, glossy linework creates an imperfect grid across a matte, nuanced base.
The three products share a coordinated color palette, allowing designers to combine them within the same space.
Cult Classics Porcelain can also coordinate with other products in the Cult Classics family. The broader collection includes custom broadloom and rugs, curated carpet tile and running-line broadloom.
The coordinated palette allows designers to carry related colors and visuals across multiple surfaces within a project.
Sustainability remains part of strategy
The launch also supports Shaw Contract’s People Together, Planet Forever sustainability strategy and its Neutral Is Not Enough initiative.
Shaw Contract said it has cut Scope 1 and 2 carbon emissions by more than 50% since 2010. The company also continues to invest in material health and circularity.