Orchid closes U.S. operations

Home News Orchid closes U.S. operations

Tulsa, Okla.—Orchid Ceramics announced after nine years of bringing designers and consumers innovative and creative porcelain and ceramic tile for floors, countertops and walls, the company will be closing its current U.S. operations. With a tentative closure date around July 31, Orchid Ceramics, based here, will halt commercialization of its products in the United States.

Orchid Ceramics’ parent company, Corona, based in Colombia, has decided to close the U.S. operations for several strategic reasons. Competitive challenges in the industry and opportunities available in developing countries, particularly in Colombia, coupled with the macroeconomic situation in the U.S.—including the adverse movement of the exchange rate and intense price sensitivity—has hindered consolidated profitability for Orchid Ceramics.

“We are disappointed and saddened to be making this announcement,” said Kurt Graves, CEO, Orchid Ceramics. “We understand with the current economic situation it is a difficult but strategic decision for Corona to make. We want to assure our employees, vendors and distributors that this process will be handled sensitively, respectfully, and with full consideration of their needs.”

Must Read

Tile of Spain launches redesigned website

Miami, Fla.—Tile of Spain has launched a newly redesigned website, designed with a user-friendly experience in mind. The new site includes dynamic features, improved functionality and more...

RD Weis unveils Circle of Health disinfection program

Elmsford, N.Y.—New York-based flooring provider RD Weis has launched the Circle of Health disinfection program to assist facilities in creating an ongoing, proactive disinfection...

Huali Floors to open first U.S. headquarters, manufacturing facility

Atlanta, Ga.—Huali Floors, a China-based manufacturer of resilient flooring, will establish its first U.S. headquarters and manufacturing facility in Murray County, according to Georgia...

Roppe Holding Company offers virtual CEU series

Fostoria, Ohio—Roppe Holding Company, the parent company to Roppe and Flexco, will host an online CEU series for commercial architects and designers. The series...

Domotex asia/ChinaFloor 2021 to feature new themes, layout

Hannover, Germany—Innovative techniques for the skilled trades, modern approaches to retailing, new inspiration for commercial contracting, plus new materials and forward-looking trends—all of this,...

Starnet Design Awards to host virtual awards ceremony

Columbus, Ohio—On June 2, Starnet will reveal the nominees and winners of the 22nd Annual Starnet Design Awards during a virtual celebration. Annually the...
X