City of Industry, Calif. – An award-winning film starts with a great story and Bentley Prince Street’s latest product offering has just that. Oscar Worthy is a celebration of the company’s love for the creative arts, but also continues its heritage of environmental sustainability by incorporating remnants of the company’s top five yarns into its design. The result is a product with a random structure that exemplifies natural beauty and rustic style. Oscar Worthy coordinates well with popular product lines, Urban Scene, Kings Road and International Glamour and is available in broadloom, carpet tile and area rugs. It functions beautifully in the Corporate, Government, Healthcare, Higher Education, Hospitality and Retail environments.
“Oscar Worthy really celebrates the overlooked “R”, reuse. While incorporating recycled content into a product is a great story, we are so much prouder of this product’s reuse story,” says Anthony Minite, president of Bentley Prince Street. “The tailout yarns only add to the uniqueness of Oscar Worthy’s overall design and we feel that selling close to 100,000 yards of Oscar Worthy before its official launch is a strong indicator that our customers agree.”
As its name suggests, Oscar Worthy is already attracting attention. It won the Best of NeoCon 2011 Gold Award as part of the Silver Screen Collection and, most recently, the Antron Design Product Award. It features Antron Legacy cf nylon and Antron Brilliance cf nylon. High quality fiber delivers superior resistance to crushing, matting, soil penetration and wear. It is available in 19 standard colorways, which are all named after elements that make up an Oscar worthy film.
“We really listened to feedback from our customers, clients and sales representatives when we were putting together this color line,” says Valerie Ottaviano, vice president of product design. “Together, we knocked it out of the park with chic neutrals and brights like our vibrant, tangerine kudocast – even before Pantone named it the color of the year!”
Bentley Prince Street takes a holistic approach to sustainability. Oscar Worthy contains 10% post-consumer recycled content by total product weight and is certified to the NSF/ANSI 2010 Sustainability Assessment for Carpet standard at the Platinum level with High PerformancePC backing and at the Gold level with NexStep Cushion Tile backing. The company manufactures in a LEED-EBSilver certified building and is moving toward its Mission Zero® promise of eliminating any negative impact that it may have on the environment by the year 2020 with sustainability programs that include Cool Carpet and ReEntry 2.0.
Engage with Bentley Prince Street anytime on Facebook, Twitter, YouTube & Designing For Life Blog