CCA raises $140K for FCIF

HomeInside FCNewsCCA raises $140K for FCIF

10th anniversary of Alan Greenberg charity golf tournament

Manchester, N.H.—The 10th annual Alan Greenberg Charity Golf Tournament held Sept. 12 was again a rousing success. Hosted by CCA Global Partners to benefit the Floor Covering Industry Foundation (FCIF), the event raised $140,000 as floor covering industry colleagues from around the country converged on the Barnsley Gardens resort located in the foothills of the Blue Ridge Mountains in Georgia.

The annual golf tournament has now contributed more than $1.35 million to help FCIF in its quest to financially assist those who are or have been affiliated with the floor covering industry who experience catastrophic illnesses, severe disabilities or other life-altering hardships.

“Every year we raise significant funds for the FCIF through this tournament,” said Rick Bennet, co-CEO of CCA Global Partners. “Without these funds, FCIF would not be able to help as many people as it does. CCA is proud to be a leader in supporting this cause.”

“We’re excited to be celebrating 10 years of this important event,” said Howard Brodsky, co-founder and co-CEO of CCA. “Seeing all our partners and friends here to support a worthy cause makes me proud to be part of the floor covering industry. As we all run our businesses, it is important to take time to remember that we should always put people first.”

Floor covering industry members and supporters from across the country attended this year’s event. Manufacturers, distributors, retailers, industry trade associations and individuals representing these companies contributed to the FCIF through the Alan Greenberg Memorial Fund by participating in the tournament as well as through sponsorships and donations.

A little history…

Operating for more than 30 years now, FCIF has experienced several key moments with one of the most critical taking place eight years ago. The World Floor Covering Association (WFCA) had been a strong supporter of the foundation, but starting in 2004 the association took that support to new heights. With the blessing of WFCA’s board, the association took FCIF under its wing by contributing manpower, space and supplies to ensure it could carry on its humanitarian work.

By doing this, almost every cent of every dollar donated to FCIF goes to those who really need it—the grant recipients—and not to overhead. As a result, since WFCA began overseeing the foundation, more than 250 people have received approximately $3 million to assist them in leading a dignified life.

Beyond providing these services, a major example of WFCA’s support for the foundation happened in 2007 when the association hosted a black-tie fundraising gala in conjunction with its Hall of Fame induction ceremony. More than 300 people attended the New York affair, helping to raise more than $400,000.

The late Chris Davis, who served as FCIF’s president, was its chairman following the death of Walter Guinan in 2000. During this period, he was certainly not the only one who dedicated his time and energy. Many others, such as Larry Nagle, took it upon himself to grow FCIF’s donations to new heights in order to help even more people.

Brodsky, who was elected chairman in 2011, has long been a big supporter of the foundation. Ten years ago he and his late partner, Alan Greenberg, who served as FCIF’s co-vice chairman with Brodsky, started the tournament that now bears his name.

Many of the industry’s other buying groups have also stepped up donations by rallying their troops at conventions and meetings. Hanley Wood, the owner of Surfaces, has also given and actively promoted FCIF.

Many other organizations and associations have also done their part to raise funds to help FCIF’s cause, such as the International Certified Floorcovering Installers Association (CFI), which raises thousands of dollars each year at its convention—and this from the one group whose members, unfortunately, have historically needed FCIF’s assistance the most.

Most of the industry’s major mills and distributors support the foundation with both donations and executives taking time to participate on its board.

To learn more about FCIF or to make a contribution, write, call or e-mail to one of the following: 2211 E. Howell Avenue, Anaheim, Calif. 92806; 714.634.0302, or You can also visit

Editor’s Note: For more images of the CCA Global Charity Golf Tournament, visit and click the album entitled: 10th Annual Alan Greenberg Charity Golf Tournament hosted by CCA

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