Mullican launches 2013 Gold Dealer program

Home Inside FCNews Mullican launches 2013 Gold Dealer program

Volume 26/Number 20; February 18/25, 2013

Johnson City, Tenn.—Mullican Flooring has announced the launch of its Gold Dealer program at selected retail stores in the U.S. and Canada.

The program offers percentage cash rebates to qualifying retailers on the sale of certain Mullican products. The rebates range up to 5% on select solid and engineered products.

As Gold Dealers, these stores will also have access to various online advertising tools and benefits, including the option to receive hardwood flooring at half price for installing in showrooms and in a model home for customer viewing.

“Our Gold Dealer program is designed to inspire sales and build awareness about key Mullican products among our most devoted retail supporters,” said Brian Greenwell, vice president of sales and marketing. “We want to send a message of thanks to them for what they’ve done for us—as well as distribute more information about our products. We feel that everyone wins.”

Participating 2013 Gold Dealers will be required to own and exhibit Mullican’s display system, as well as sell and promote the Mullican brand. The latest showcase unit displays as many as 74 flooring samples in three sizes and is 8-ft. high x 11-ft. wide. Samples selected for display can vary based on distributor and retail store preferences.

To be eligible to receive cash rebates on specified Mullican products, Gold Dealers need to sell 10,000 square feet of prefinished Mullican flooring over a six-month period during 2013. Retail stores that are eligible to participate will be invited by their Mullican distributors to register for the Gold Dealer Program.

Contact Mullican’s marketing and claims coordinator, Amber Oaks, at 423.794.1087 or email aoaks@mullicanflooring.com for more information.

Must Read

Emser to debut virtual product showcase

Los Angeles— Emser Tile recently announced plans to host a series of virtual events — a virtual product showcase — featuring more than 20...

Patcraft introduces new modular carpet tile

Cartersville, Ga.— Patcraft has introduced its latest carpet tile collection, Artful & Textured. Available in three 24 x 24 modular styles, the collection features...

Inhaus technology makes sampling a snap

By Reginald Tucker Sample production. It’s one of the most costly and time-consuming aspects of any merchandising support system. First you have to build...

Mohawk Group adds Elemental Edges accessories

Calhoun, Ga.—Mohawk Group has rolled out a new line of accessories, Elemental Edges. The line is a complete portfolio of free-to-ship coordinating products and...

Torlys Andrew Davis to grow insurance channel

Toronto— Torlys has named Andrew Davis divisional manager, insurance, North America. Davis will assume responsibility for developing Torlys positioning in the ever-growing insurance channel,...

Residential carpet sales up 10%

By Ken Ryan After well more than a decade of decline or tepid—at best—growth, the residential carpet segment has found its groove again, posting a...
Some text some message..
X