Innovations4Flooring taps David Song as licensing director

Home Press Release Innovations4Flooring taps David Song as licensing director

Willemstad, Curaçao—Innovations4Flooring (I4F) has appointed David Song as licensing director. A Chinese national with vast global flooring industry experience, Song spent close to eight years working for Unilin and was in charge of the licensing in Asia.

During his time with Unilin, Song held the position of chief representative for China working out of their Shanghai office. He made strong contributions to Unilin’s present IP position in China and the rest of Asia. Song joins I4F from Ocean Works International where he held a vice president role, being responsible for strategy and acquisitions since 2015.

“We are delighted to extend further our team and welcome David to I4F as Licensing Director,” said John Rietveldt, CEO of Innovations4Flooring. “He brings with him a wealth of experience in the Chinese and global flooring industry as well as knowledge of business development and licensing strategies. His deep understanding of Asia and insights into China will be invaluable as we ramp up our licensing activities in this market.”

Song holds an MBA from Beijing’s Tsinghua University and a Bachelor’s degree in Civil Engineering from Southeast University, Nanjing, China.

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