Emser launches Designer Grout collection

Home News Emser launches Designer Grout collection

groutLos Angeles, Ca.—Emser Tile launched its Designer Grout collection, a specially curated collection of grout colors that has been designed in partnership with Laticrete. According to Esmer, it now offers customers even more unique design driven products to complete any of their tile and stone projects—all from one resource.

“Emser Tile aims to be the source for the world’s most beautiful tile and stone product offerings, delivering solutions necessary for projects, start to finish,” said Mara Villanueva-Heras, vice president of marketing, Emser Tile. “By partnering with Laticrete, Emser is able to offer grout colors that coordinate with many of our beautiful tile collections providing our customers even more unique and stylish options to perfectly finish any space.”

The on-trend colors of the Designer Grout collection—blush tones, warm taupe, blues and greens—give Emser the opportunity to showcase grout as a design element, the company said.

Not only is the collection meant to inspire through its popular color palette, it is also designed with performance in mind:

  • No sealing required; equipped with Stonetech sealer technology from Laticrete
  • Vibrant consistent color that resists efflorescence
  • Fast setting and ready for foot traffic in three hours
  • Fiber reinforced and crack/shrink resistant
  • Low VOC
  • Suitable for joints 1/16-inch to 1/2-inch (1.5mm – 12mm) wide on floors or walls
  • Exceeds ANSI A118.7 and achieves ISO 13007-4 CG2FAW

Must Read

American Olean hosts anniversary party

Las Vegas—American Olean officially kicked off its 100th year anniversary celebration with a party honoring the brand and its distributors here at Allegiant Stadium,...

Mohawk partners with Rhinory

Las Vegas—At this year's Surfaces show held here this week, Mohawk announced its new partnership with Rhinory, a winery and rhino sanctuary based in...

Nox introduces Bio-Circular PVC

Seoul, South Korea— Nox Corporation, a global LVT manufacturer, unveiled its plan for a transition to sustainable raw materials contributing to carbon reduction in...

Hallmark Floors partners with Broadlume

Sarasota, Fla.—Broadlume and Hallmark Floors have partnered in an effort to help retailers modernize their digital footprint and increase product sales. The partnership aims to...

Real conversations with women in flooring

While diversity within the flooring industry remains an uphill battle, women in flooring are gaining a bigger and better foothold as each year passes....

Marquis Wright: ‘I want to play an important role’

Growing up in Jacksonville, Fla., Marquis Wright may have lacked some of the material possessions that other kids his age took for granted. But...
Some text some message..
X