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Guest column: QR codes and retail

FCNews Volume 27/Number 12, October 22/29, 2012 The flooring industry is not the first industry you think of with regards to technology and social marketing, but...

Ignorance is free

by Kelly Kramer (Second of two parts) In flooring, and many other industries for that matter, “free” is the code word for ignorant buyers—ignorance that’s played...

5 Cs of Credit

by Tim McLellan One of the most common questions among small business owners seeking financing is, what will the bank look for from me and...

Don’t make me beg

by David Stafford I recently had a frustrating experience on a warranty claim with a local service provider and my insurance company. While not flooring,...

Ignorance is free

by Kelly Kramer (First of two parts) Ignorance is not only free, it’s FREE! Now that I have your attention, let me first give you a quick...

Moving on

by Warren Tyler As a retailer, I focused on getting to know the leaders in flooring to learn as much as possible about the industry....

Tufting today’s carpet

by Kelly Kramer As a floor covering educational writer, I often talk about the psychology and strategy of selling. That information is found in my...

Get out of the store

by Warren Tyler By now most retailers realize the long slog is over. The old, “press on regardless” philosophy still holds. If you have been...

Farewell

by Lew Migliore Over 26 years ago, Al Wahnon and I made a deal. When he started Floor Covering News, I told him I wanted to...

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