Tag "laminate"

    Spring introductions unseen at Surfaces

Spring introductions unseen at Surfaces

March 13/20, 2017: Volume 31, Issue 20 By Ken Ryan   Surfaces served as the staging area for the bulk of new flooring introductions for 2017. However, there were many other noteworthy introductions of the spring that were not shown at the big show. Following are some of the spring introductions unseen at Surfaces. American OEM The company introduced 10 SKUs in its Covelo Canyon collection and eight offerings in

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    Laminate: State of the industry—Focus shifts from Asian exodus to  U.S. production

Laminate: State of the industry—Focus shifts from Asian exodus to U.S. production

February 27/March 6, 2017: Volume 31, Issue 19 By Reginald Tucker   Heading into 2016, many laminate flooring manufacturers, distributors and retailers were dealing with the fallout of the 2015 “60 Minutes” Lumber Liquidators report about excessive levels of formaldehyde in laminate flooring planks imported from China. The end result was the palpable departure of many laminate flooring products imported from Asia combined with a simultaneous and dramatic influx of

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    Surfaces laminate coverage: Suppliers test category’s limits

Surfaces laminate coverage: Suppliers test category’s limits

Performance enhancements tout water-resistant capabilities January 30/February 6, 2017: Volume 31, Number 17 By Reginald Tucker No longer content with ceding market share to competitive categories such as WPC and LVT, laminate suppliers are taking a page out of history by touting the features that first garnered consumer attention when the category first launched in the U.S. in the mid-1990s. Specifically, the category’s ability to go where other hard surfaces,

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    Suppliers pull out all the stops at Surfaces

Suppliers pull out all the stops at Surfaces

Dealers, distributors applaud industry’s innovative offerings January 30/February 6, 2017: Volume 31, Number 17 By Nicole Murray Las Vegas—By most accounts the 2017 International Surface Event (TISE) was a success on several different fronts: Vendors witnessed brisk booth traffic, particularly on the first two days of the exhibition; retailers expressed genuine interest in the depth and variety of products unveiled at the show; and show management reported increased participation in

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    NALFA introduces new leadership

NALFA introduces new leadership

Washington D.C.—The North American Laminate Flooring Association (NALFA) has announced a new leadership structure for the 20-year-old association. NALFA’s board of directors recently called a meeting to discuss the association’s future and direction following the passing of industry pioneer Bill Dearing, who served as president of NALFA since its founding in 1997. The new leadership team is as follows. Dan Natkin, president: Natkin is the vice president of hardwood and laminate

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    Kronospan USA expands manufacturing capabilities

Kronospan USA expands manufacturing capabilities

January 16/23, 2017: Volume 31, Number 16 By Reginald Tucker Following two decades of serving primarily as a European private-label laminate supplier to the industry, Kronospan is focusing squarely on the North American market. Initiatives range from expanding its U.S. manufacturing footprint, developing stylish new products geared for American consumers and putting more emphasis on the Kronospan brand. First and foremost, its stateside division, Kronospan USA, is demonstrating its commitment

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    Laminate: Thicker products, stronger cores = high-margin opportunities for dealers

Laminate: Thicker products, stronger cores = high-margin opportunities for dealers

January 16/23, 2017: Volume 31, Number 16 By Reginald Tucker In the laminate price battle with the big boxes, specialty retailers may have another advantage: the willingness to promote thicker, beefier products that are not only designed to perform better over the long haul but also provide higher margin opportunities compared to base-grade, entry-level product. While the home center channel is able to drive traffic pushing laminates in the $1.99-$2.99

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    Laminate: Customization opens up design—and profit—opportunities

Laminate: Customization opens up design—and profit—opportunities

January 2/9, 2017: Volume 31, Number 15 By Reginald Tucker If there’s one category that lends itself to customization, it’s laminate flooring. From the many design options available through mixing and matching random-width, random- length planks in the same SKU to altogether different patterns, consumers have a wide choice of scenarios when planning an installation. Manufacturers, for their part, are working to help inspire retailers and their installers to present

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    Torlys brings its innovation lab to Surfaces 2017

Torlys brings its innovation lab to Surfaces 2017

Las Vegas—Torlys will launch three new technology-driven collections at its Innovation Lab themed booth (#6033) at the 2017 Surfaces show in
Las Vegas: CorkWood digital print cork, EverWood Designer luxury vinyl and SuperSolid 6 hardwood. CorkWood is an engineered floor that offers the beauty of hardwood, the durability of laminate and the comfort of cork all in one floor. The top layer is made of hi-definition digitally printed compressed cork in

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    HF Design goes boldly into 2017

HF Design goes boldly into 2017

January 2/9, 2017: Volume 31, Number 15 By Reginald Tucker To say that HF Design is excited about its new programs for 2017 would be an understatement. Given the scope of what it has in store for its channel partners this year, the company is betting the house that its distributors and retailers will be thoroughly pleased. “We expect Surfaces 2017 to be the biggest show ever for us, not

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    Spotlight: Nature Flooring focuses on the fundamentals

Spotlight: Nature Flooring focuses on the fundamentals

December 5/12, 2016; Volume 31, Number 13          By Reginald Tucker   Nature Flooring isn’t one of the largest players on the market, but it’s certainly looking to become one of the most exciting and dynamic players. The strategy, according to the company, is to continue to build on its growing distribution network while offering innovative products designed to pique retailer interest. “Our strategy for next year is to try to

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    Executive Forecast: Laminate & Wood—Suppliers dial up innovation to ward off competition

Executive Forecast: Laminate & Wood—Suppliers dial up innovation to ward off competition

December 5/12, 2016; Volume 31, Number 13          By Reginald Tucker No one is expecting the laminate category to generate double-digit growth rates in 2017; after all, it is a fairly mature category in the U.S. On top of that, the segment is facing intense pressure from competing hard surface sectors, including LVT, WPC and, of course, hardwood. However, don’t expect the segment to roll over in the face of fierce

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    Spotlight: Divine Flooring ascribes to a higher marketing power

Spotlight: Divine Flooring ascribes to a higher marketing power

November 21/28, 2016: Volume 31, Number 12 By Reginald Tucker In an increasingly competitive market segment such as the mid-range to high end, hard surface suppliers are focusing their efforts beyond core product construction and performance to differentiate themselves from other players in the field. For manufacturers like Divine Flooring, it’s all about marketing and optimal brand positioning. As a supplier of hardwood, LVT, WPC and laminate flooring products for

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    Kronospan previews Surfaces 2017 introductions

Kronospan previews Surfaces 2017 introductions

By Reginald Tucker New York—Kronospan USA held a press conference in Times Square on Nov. 10 to announce its plans to launch its new, comprehensive product line for the North American market at Surfaces 2017 in Las Vegas in January. At its exhibit space on the Surfaces show floor (booth #603), Kronospan USA will unveil its complete product line that encompasses 94 new laminate flooring products across five distinct, on-trend

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    Laminate: Manufacturers focus attention on texturing

Laminate: Manufacturers focus attention on texturing

October 24/31, 2016: Volume 31, Number 10 By Reginald Tucker Laminate flooring manufacturers across the spectrum are employing advanced surface technology to develop products that more accurately convey not only the look but the feel of real hardwood flooring. These methods run the gamut from improvements to the traditional embossed in register (EIR) process to more recent advancements in dual gloss technologies. “Over the past three to five years there

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Floor Covering News

21st Annual Award of Excellence Survey

Press Release

Amorim Revestimentos invests 10 million euros in Hydrocork

São Paio de Oleiros, Portugal—After only two years of Hydrocork’s launch, Amorim Revestimentos is taking a significant step and investing 10 million euros in its production infrastructure and procedures. This

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UofCTS releases updated ITS Verification course

San Diego, Calif.—The University of Ceramic Tile and Stone (UofCTS) has released an updated version of the Tile Installer Thin-set Standards (ITS) Verification course. Both the USA and Canadian versions of this

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Gerflor USA increased LVT shipping in 2016

Chicago—In 2016, Gerflor USA recorded a 500% increase in LVT shipments from its Chicago-based warehouse from June 2015-December 2016—significantly exceeding its U.S. growth goals. Contributing to Gerflor’s significant growth of

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