Toledo, Ohio—Basic Coatings has launched a new blog, which features a collection of posts written by a company expert to give readers more insight on the floor care industry.
The blog covers a variety of topics and offers the latest information and developments in floor care. The topics include, Floor Care Tips and Recommendations, Hot Topics, Take It From Us and Why Basic Coatings. These weekly posts can be seen on Basic Coating’s website or at blog.basiccoatings.com.
LesLee Winfield, digital marketing coordinator for Basic Coatings, explained the importance of blogging. “Basic Coating’s new blog is a communication milestone for the company. In this day and age, just about everything you need to know can be found on the Internet.
“It is important that we recognize this opportunity and take advantage of the growing digital age,” she explained. “This blog allows us to share our knowledge about the industry in a way our competition does not.”