Durkan launches new PDI carpet tile

Home Commercial Durkan launches new PDI carpet tile

Calhoun, Ga.—Durkan, the hospitality brand of Mohawk Group, has launched Taking Odds, a Precision Dye Injection (PDI) carpet tile collection aimed at enhancing hospitality interiors. PDI tile is a rapidly expanding flooring category for Mohawk Group and Durkan, featuring innovative technology designed to address the specific needs of casinos and gaming centers, the company said.

Taking Odds PDI carpet tile features 25 high-resolution pattern designs in six color groupings. If desired, customers can further customize patterns with uniquely curated palettes. Through Synthesis technology, Durkan’s patented process, the company said the collection’s design options are innumerable. The Synthesis process layers pattern and texture to provide high-quality 3D images with superior clarity, resulting in a unique layering effect of tremendous depth and richness.

“Our pre-curated colorways are specially designed for the casino and gaming market,” said Justin Hicks, senior manager of product marketing, Mohawk Group. “These patterns can be quickly and easily personalized to fit our customers’ specific projects, palettes or brand objectives.”

According to Durkan, the collection features a state-of-the-art approach to installation as well as the added wear and maintenance advantages of modular flooring. With EcoFlex AIR standard backing, Taking Odds PDI carpet tile offers easy installation with enhanced acoustic performance and comfort underfoot.

“Taking Odds offers the hospitality industry the best of both worlds,” explained Linda Hearns, senior manager of segment marketing, Mohawk Group. “It provides a wide variety of color options and pattern combinations while also offering easy installation and enhanced longevity.”

Available at ultra-low minimums (50SY), the collection’s patterns and styles create additional opportunities for branding within a variety of hospitality spaces. The designs, easy-to-install formats and enhanced longevity make Durkan’s Taking Odds collection a winning solution to gain significant industry advantage, the company said.

Must Read

Footprints Floors launches The First Fruits Fund

Littleton, Colo.—Footprints Floors, a 160-plus-unit flooring franchise, said it prides itself on being an organization that believes in the greater good. The brand recently...

TDG announces digital strategy for 2023

Dalton—The Dixie Group (TDG) has unveiled its digital strategy for 2023, which includes enhancing its digital capabilities by partnering with several companies to create...

Stanton removes hard surface freight surcharges

Woodbury, N.Y—Stanton has removed hard surface freight surcharges for DWF and Vanguard Flex beginning with shipped orders Monday, Dec. 5. "We hope this will make...

Karndean launches new Opus visuals

Export, pa.— Karndean Designflooring introduced new commercial market-exclusive abstract visuals in varying size formats. The company said these visuals are designed to interact with...

Retailers React: What’s your strategy for finding new installers?

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week we...

Happy Feet, Welspun partner on charitable product offering

Dalton—Happy Feet International is expanding its offerings to include new products from Welspun Flooring where a portion of every Welspun sale will go toward...
Some text some message..