Las Vegas— Florim will unveil new collections for the world of architecture and design at Coverings 2022 to be held here at the Las Vegas Convention Center.
The company’s large slabs will be arranged in an amphitheater within the Florim Arena exhibition area. According to the company, a highly technological monitor will allow visitors to view the ceramic surfaces in virtual environments for both indoors and outdoors. In this digital environment, Florim said attendees can choose the room, the collection and the finishes to customize the design space.
Florim said its Magnum Oversize slabs (up to 320 x 160) are developed in a variety of aesthetic and material variants to cover any type of space: floors and walls, ventilated facades, etc. A maxi-screen positioned on the external wall of the stand reads: “Sustainability is a choice: let’s make it together;” an invitation to share the desire for change, according to the company. Florim is a Benefit Company and certified B Corp.
This year, the company is also present at Coverings with a second stand dedicated to the MILEstone brand, produced and distributed by the American subsidiary, FlorimUSA.