Jackson, Wyo.—The World Floor Covering Association (WFCA) inducted Jeffrey King into its Hall of Fame for 2024. King—special counsel at Jones Walker and WFCA attorney since 2000—is said to have been a transformative force in the flooring industry. King now stands alongside an esteemed roster of industry trailblazers and visionaries who have also earned this recognition. The induction ceremony was held during the welcome reception at WFCA’s board meeting here on May 2.
King’s career spans over 30 years, during which he played a pivotal role in shaping industry standards and advocating for the interests of independent flooring retailers. His legal expertise, coupled with his dedication to the betterment of the flooring industry, has earned him this prestigious honor.
“It is my honor to nominate Jeff King for our Hall of Fame,” said WFCA chair, Sam O’Krent. “During his tenure as legal counsel to the WFCA, Jeff went far beyond the traditional role, becoming a true champion for the industry’s advancement on multiple fronts. His extraordinary dedication and commitment were evident in his keen insights and expertise in navigating complex legal landscapes, ensuring compliance, and shaping industry standards. Additionally, Jeff led numerous webinars and provided invaluable legal assistance to individual members, demonstrating a passion for the success of retail flooring dealers that extended well beyond his legal responsibilities.”
According to the company, one of King’s most significant contributions to the WFCA was negotiating the lucrative sale of the WFCA-owned Surfaces trade show in 2000. This retained benefits for the WFCA and its members, enabling the organization to survive. Under his guidance, WFCA membership soared from 1,200 to 12,000 members, representing 95% of all independent retailers in North America. Additionally, he helped establish the Floor Covering Education Foundation to address the industry’s skilled installer shortage and oversaw the acquisition of CFI and fcB2B.
During the COVID-19 pandemic, King’s leadership and dedication was considered instrumental in helping WFCA, its members and the entire flooring industry in order to navigate critical challenges.
However, beyond his professional contributions, King is a frequent lecturer at floorcovering events and provides ‘pro bono’ legal aid to community organizations. He works with the Maryland Special Olympics—teaching special needs children to swim—and is actively involved with Gold Coast, a Down Syndrome organization in Florida.
“I am profoundly honored and humbled to be selected for the WFCA Hall of Fame,” King said. “Throughout my career, I had the privilege of collaborating with exceptional leaders like Scott Humphrey and Chris Davis, as well as many remarkable individuals who embody America’s entrepreneurial spirit. Together, they have built and grown incredible businesses. I must honestly say that I have received far more from the WFCA than I could ever repay.”