Kunshan, China—Välinge Innovation recently concluded a series of Välinge Connect training sessions at its Välinge Support Centre China (VSCC). The program brought together representatives from five international flooring companies. Participants explored new technologies, shared technical knowledge and discussed business opportunities.
This year’s participants included Cosy Home, Shaw, HF Design, Oneflor and Protex. Each company attended a tailored, full-day session focused on Välinge’s technologies and support services.
“Välinge Connect is about building stronger relationships and understanding what our partners need to succeed,” said Emil Granath, business development coordinator at Välinge Innovation. “By dedicating a full day to each company, we can explore their specific challenges, share our expertise and identify new opportunities together.”
Exploring technology and technical support
Participants learned about Välinge’s technology portfolio, including flooring locking systems, advanced surface and panel technologies and Threespine Click Furniture Technology.
The sessions also highlighted VSCC’s capabilities in product development, prototyping, testing, performance optimization, quality control and training.
“Välinge’s technical expertise and support will be a major advantage for us going forward,” said Kevin Yang, sales director at Cosy Home. “We believe our customers will recognise the value of having Välinge behind the products.”
Beyond technical training, the sessions introduced participants to Välinge’s business matchmaking services. The company has a global network of more than 300 licensees. Through this network, Välinge connects importers, distributors and retailers with manufacturers that meet their specific product, technology and sourcing needs.
“Two things really stood out to me during the visit: Välinge’s ability to recommend suitable manufacturers and the technical support they can provide to our suppliers when challenges arise,” said Lotus Lv, quality control manager at Oneflor.
Strengthening industry partnerships
Välinge Connect brings flooring industry professionals together through technical training, knowledge sharing, business discussions and networking opportunities.
The initiative allows Välinge to work directly with retailers, distributors and sourcing teams. These interactions help the company better understand technical challenges and market needs.
“It’s been a very successful series of sessions, with great engagement and productive discussions,” Granath said. “Meeting directly with retailers, distributors and their sourcing teams gives us valuable insights into market needs and creates new opportunities for collaboration.”