Adore Floors announces new director of commercial flooring

HomeNewsAdore Floors announces new director of commercial flooring
Barry Ferman, director of commercial flooring at Adore Floors.

Farmingdale, N.Y. — Adore Floors, the world’s leading manufacturer of Luxury Vinyl Tile (LVT),  appointed Barry Ferman as director of commercial flooring.  In this role, Ferman will work closely with commercial designers and architects to provide advice, guidance and specification for flooring needs. 

“[Ferman] brings over 30 years of experience in the commercial flooring industry to Adore,” stated Kent Choi, CEO, Adore Floors.  “This is invaluable.  He has an ‘in-the-trenches’ appreciation of what specifiers need.  This not only helps communicate the advantages of our Decoria and Adore product lines to the marketplace but also helps keep us abreast of trends.  [Ferman’s] hiring is further evidence of Adore’s commitment to continuing innovation.”

Ferman, who has worked extensively in the healthcare, education and retail marketplaces, is especially enthusiastic about Adore Floors’ NanoSilver technology.

“Natural antimicrobial technology is a big advantage for commercial spaces concerned with healthy, germ-free environments,” Ferman stated.  “The fact that Adore is the manufacturing pioneer of NanoSilver and other innovations demonstrates commitment to the marketplace. I am excited to join the Adore Floors team and to take the company and its product lines to the next level.”

Must Read

Daltile to showcase new products at HD Expo

Las Vegas—Daltile is featuring its latest new STARE products, its Panoramic Porcelain Surfaces extra-large porcelain slab line, tile and stone products, Marazzi products and...

Coverings celebrates design innovation with Best Booth Awards

Atlanta—Coverings, North America’s preeminent event for the ceramic tile and natural stone industry, has named the winners of its 2024 Best Booth Awards....

WFCA extends Scott Humphrey’s tenure through 2028

Dalton—The World Floor Covering Association (WFCA) has extended CEO Scott Humphrey’s leadership through January 2028, with the option for renewal on a yearly basis....

High-tech tools to help dealers up their digital game

"The job to improve is never finished,” said Aaron Lee, CEO of Smith.ai, a firm specializing in automated voice systems. His statement reflects the...

Portobello America unveils wall tile collections

Atlanta—Portobello America (PBA) will be unveiling a portfolio of wall tile collections at Coverings 2024 here, Booth #7320 in Hall C. Designed to...

Mobile Marketing named Google Premier Partner

Pottstown, Pa.—Mobile Marketing was recently named a Premier Partner in the Google Partner program for 2024. “We are proud to have received the Google Premier...
Some text some message..
X