Floors & More taps Cherico as vice president

Home News Floors & More taps Cherico as vice president

Auburn, Mass.—Floors & More, the buying group that includes the Big Bob’s Flooring Outlet franchise and the Floor To Ceiling membership group, has appointed Mike Cherico as vice president. Cherico’s responsibilities will include recruitment of new members and franchisees, enhancing vendor relationships and programs, and leading the members services team.

“Mike is a proven industry leader and veteran, who will increase our scale dramatically and play a key role in executing our growth strategy,” said Vinnie Virga, CEO and founder, Floors & More.

Cherico brings over 30 years of leadership experience in flooring, franchising, buying and technology and will be based in Atlanta. Prior to joining Floors & More, Cherico founded Leaning Local, a grassroots effort to help local businesses grow and leverage digital technology.

“I couldn’t be more excited or honored to join this company,” Cherico said. “This company is positioned for significant growth. They already have great members and they have built a great management and support team. They are poised to ensure flooring and kitchen retailers generate increased profits and thrive in this ever-changing digital age.”

Must Read

USGBC recognizes Shaw Industries for sustainability efforts

Washington, D.C. – The U.S. Green Building Council (USGBC) named Shaw Industries a 2023 Leadership Award recipient during a special ceremony here earlier this...

Q.E.P. sells select Harris Flooring Group assets to Marquis Industries

Boca Raton, Fla. — Q.E.P., manufacturer and distributor of a broad range of installation solutions, announced it has completed the sale of certain assets...

AHF reaches agreement to acquire Crossville

Mountville, Pa.-AHF Products, whose portfolio currently comprises more than a dozen brands, expects to add another well-known name (and category) to its offering. FCNews...

Cali launches Vinyl Windandsea High Tide collection

San Diego—Cali has unveiled the CALI Vinyl Windansea High Tide collection, a lengthier upgrade to its classic Windansea series, now denoted as Low Tide. Designed to...

Emser Tile releases 2024 catalog

Los Angeles—Emser Tile has released its 2023/2024 catalog, available both in print and online. The newly released 450+ page resource offers an extensive and varied...

Latest innovations in subfloor solutions

Most professional installers would agree the ultimate success of any flooring installation largely depends on the condition of the subfloor that lies beneath. To that...
Some text some message..
X