Beaulieu improves innovation, sustainability

Home News Beaulieu improves innovation, sustainability

Wielsbeke, Belgium—Beaulieu Flooring Solutions, a business unit of the Beaulieu International Group (B.I.G.), said it is building from strong sales results in 2020 to deliver flooring that answers design, functional and sustainability demands in the future.

wim coppens beaulieu flooring solutions
Wim Coppens

Wim Coppens, vice president, said he is looking forward to announcing multiple new products and investments through 2021 as part of on-going growth. The purpose is to enhance production capabilities and transition towards more sustainable resilient and hard flooring solutions.

Over the past five years, B.I.G. has significantly invested in expanding manufacturing capacity in key regions. Examples include the investment in a state-of-the-art vinyl plank plant in its Wielsbeke site (BE), opening of a second vinyl roll production line in Kameshkovo (Russia) and an additional digital printing line in Žalec (Slovenia). This will add to its vinyl roll and planks plants in Georgia and a carpet plant in Acton Vale (Canada), as well as local on-the-ground service to strengthen its support for customers.

According to the company, a focus on advanced digital printing in the hard and resilient flooring segment is opening up design possibilities in order to respond quickly and flexibly to consumer trends and lifestyle priorities. Research and development in the area of functional and sustainable flooring options increased. Rewind carpet—100% polyolefin, latex free and fully recyclable—is a prime example of the company’s commitment to keep flooring away from landfill. Teams will work closely across its segments and the rest of Beaulieu International Group to focus on product development in a circular economy direction.

“Beaulieu Flooring Solutions has a strong basis for growth, and I’m excited to be at the helm of a business very much committed to its customers’ needs, focused on bringing added value through product leadership and sustainability that considers full product life cycle,” Coppens said.

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