Daytona Beach, Fla.—The Bauwerk Group, parent company of the Boen brand of hardwood flooring, has named Dan Natkin its new CEO and managing director for North America. In this role, he will be responsible for leading the group’s sales and operations throughout the region.
Natkin brings more than two decades of executive-level experience in hardwood flooring, most recently with Mannington Mills. He also serves on the board of directors for both the National Wood Flooring Association and the Hardwood Federation PAC.
“Dan’s sales, marketing and leadership skills will propel the North American group to new levels,” said Dennis Hrusa, managing director, Boen Hardwood Flooring.