Sarasota, Fla.—Broadlume and Hallmark Floors have partnered in an effort to help retailers modernize their digital footprint and increase product sales. The partnership aims to provide retailers with a comprehensive and innovative digital solution to improve their online presence and drive sales.
Broadlume and Hallmark Floors have developed a high-impact digital program that simplifies shoppers’ online journey with an e-commerce sample program, the ability to text with shoppers who are on retailer’s websites and an in-store visualization experience that is proven to reduce the sales cycle, increase customer satisfaction and referrals. This partnership will help retailers increase online visibility, attract more customers and drive more sales, according to the companies.
“The success of the independent retailers is our one and only focus,” aid John Weller, CIO, Broadlume. “We’ve developed this program to connect manufacturers like Hallmark and their aligned retailers with shoppers to simplify the way flooring is bought and sold. We are thrilled to partner with Hallmark Floors to offer retailers an unmatched set of digital tools that will help them thrive in today’s digital landscape.”
According to Weller, the companies have already seen the massive impact its integrated platform delivers for retailers, with thousands of shoppers visualizing their products, ordering samples and stocking retailers showrooms. “Partnerships like this are proof that through technology, the brands and retailers who built this industry, will be able to compete and win against the box stores well in the digital future,” he said.
Hallmark Floors, known for its handcrafted, small-batch flooring, said it will provide retailers with visualizable products from its vast catalog, high-performance websites and the ability to work with digital experts to modernize their online presence.
“We are excited to partner with Broadlume to provide retailers with the tools they need to drive sales and stand out in their markets,” said Mark Casper, vice president of sales and marketing, Hallmark Floors. “Our goal is to help retailers succeed in the digital age and offer their customers a seamless online shopping experience. The decision for us was easy. There is no other company in the industry with a proven track record like Broadlume, the singular focus to help retailers and an all-in-one platform to grow their businesses.”