Gerflor USA adds new patterns to Taralay Impression

HomeNewsGerflor USA adds new patterns to Taralay Impression

Chicago—Gerflor is helping bring design dreams to life with a renewal of its resilient printed sheet flooring collection, Taralay Impression. With a totally revamped wood collection, including seven new whimsical patterns, designers can realize their visions in any commercial interior space.

“We did a complete refresh of the collection to make it relevant for today’s designers, while adding a touch of fantasy we don’t usually see in this resilient sheet flooring category,” said Catherine del Vecchio, senior director of marketing for Gerflor USA. “For example, the printed herringbone/fishbone visual modernizes traditional wood looks and can be used on its own or as a statement area in a space.”

Inspired by the hues used in contemporary fixtures, the new patterns inject hints of chic metal finishes: copper, champagne and rose gold. For more understated, yet still stylish, appearances, the fresh designs feature printed and modernized wood visuals with new plank dimensions and realistic embosses with a super matte effect. From ombré to herringbone to looks that mimic concrete, designers have a range of options with playful takes on nature and texture while meeting strict durability standards.

Taralay is a 6-foot by 6-inch commercial grade heterogeneous sheet flooring with a 28mil wear layer. It is available in compact and comfort backing to provide sound management properties as well as comfort underfoot. The upgraded Protecsol 2 surface treatment provides a no-wax surface, chemical and stain resistance, and super matte no glare effect, making the wood look even more realistic.

Taralay is 100% REACH compliant with a third-party certified product-specific Type III Environmental Product Declaration (EPD) available.

For more information, visit gerflorusa.com.

Must Read

Tile continues downward slide

Clemson, S.C.—U.S. ceramic tile consumption in 2023 was 2.85 billion square feet, down 7.3% from the previous year, according to the Tile Council of...

Centricity donates to FCEF to combat labor crisis

St. Petersburg, Fla.—Centricity, a lifestyle services company and leader in providing flooring protection, has made a significant financial commitment to the Floor Covering Education...

Tuesday Tips: What a sales meeting is not

https://youtu.be/AFVDP6-I3bY   Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer...

FCEF brings install students to Coverings

Atlanta—Last week, students from Georgia Northwestern Technical College (GNTC)/The Dalton Academy and Atlanta Technical College, who are participating in the Basic Floor Covering...

The Aqua-‘Proof’ is in the pudding for HF Design

Any laminate supplier that’s looking to position itself as a bona fide player in an extremely competitive category needs to first and foremost provide...

How to add installers to your team right now

Do you need more installers? Is the lack of installers impacting your ability to grow your business? What if there was a way you...
Some text some message..
X